In addition to the new HD channels, beginning June 2010, DIRECTV will launch a suite of 3D channels, which will include N3D powered by Panasonic, ESPN 3D, a 3D DIRECTV Cinema channel; and a 3D DIRECTV on Demand channel.

Derek Chang, executive vice president for content strategy and development at DIRECTV, said: “From day one we have led the way with HD and, to the dismay of our competitors, that has not changed. While DISH Network is very skilled at grossly inflating their HD numbers, you'd be hard pressed to find an actual list of comprehensive HD channels that match their recent claims.

“We invite consumers to go to DIRECTV.com/hdchannels to see a list of all of DIRECTV's more than 160 HD channels. We challenge DISH to publish a list of all their full-time HD channels so consumers can decide and count for themselves.”

Will this addition benefit DIRECTV?

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