The Talbots retains global consulting firm
In addition to exploring the positioning and expansion opportunities of The Talbots and J Jill brands, the consulting engagement will address, among other operating matters, store growth, productivity, non-core concepts, and distribution channels. The consulting engagement is expected to be completed by the first quarter of fiscal 2008. Trudy Sullivan, president and CEO of The Talbots, said: "The decision to evaluate the positioning of our brands in the marketplace is one of the important initiatives that our team is undertaking. Talbots remains a strong brand that resonates powerfully with our customers, and the insights derived from these efforts will help us to build on that strength to keep our brand relevant, fresh and consistent."