Sharper Image September sales decrease 39%
The company's air purification sales accounted for approximately 13% of sales in September 2007 compared to approximately 30% of sales for the same period last year. Included in prior year sales were $3.5 million of infomercial sales. The company discontinued infomercials in October 2006. Without prior year infomercial sales, the total company sales decrease in September was 31%. Total store sales were $13.6 million compared to $17.5 million in the prior September, a decrease of 22%. Comparable store sales in September decreased 21%. Total catalog/direct marketing sales (including infomercials and wholesale) were $3.7 million compared to last September's $9.8 million, a decrease of 62%, or a decrease of 41% without infomercials. Internet sales were $2.2 million compared to last September's $4.5 million, a decrease of 51%.