Blockbuster appoints key executives
Mr Morrow was most recently the chief information officer and senior vice president of information systems at 7-Eleven Inc, where he was responsible for leading the company's North American information technology activities. Mr Podeschi most recently served as the senior vice president, merchandising and logistics at 7-Eleven Inc, where he was responsible for all merchandising, marketing and supply-chain processes for the convenience store company. Jim Keyes, Blockbuster's chairman and CEO, said: "I am delighted to welcome Keith and David to the Blockbuster management team. Their extensive experience in their respective fields, their creative approach to providing business solutions and their proven leadership skills should greatly contribute to our efforts to transform Blockbuster into a brand that can deliver media content to consumers in an ever growing variety of ways."