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Google introduces Chromecast TV device, Nexus 7 tablet

The two new affordable products are expected to challenge rivals.

Search engine giant Google has introduced Chromecast, a plug in device for high-definition (HD) TV, and new Nexus 7-inch tablet.

The two new affordable products are expected to challenge Google’s rivals offering similar high-end products for higher prices.

Priced at $35, Chromecast helps users to access online content on television screen through Chrome browser. The device can also be connected to laptops, smartphones and tablets and works with Netflix, YouTube, Google Play Movies & TV, and Google Play Music.

In addition to online entertainment, users can send e-mails, share photos and videos with Chromecast device. It works on various platforms including Android tablets, smartphones, iPhones, iPads, Chrome for Mac and Windows phones.

Nexus 7, developed in partnership with ASUSTeK Computer (Asus).is priced at $229.

The 7-inch tablet runs on Android 4.3 operating system that supports Bluetooth Smart technology, and features screen sharpness of 323 pixels, more than nine hours of HD video playback, and 10 hours of web browsing. In addition, stereo speakers and virtual surround sound from Fraunhofer are included for rich and immersive audio.

Google has introduced restricted profiles, a feature to restrict access to apps and content in the new tablet. The Nexus 7 comes loaded with Google apps such as Chrome, Maps, YouTube, Gmail and Google Now.

Chromecast and Nexus 7 will be available in stores by the end of this month.