Navistar Names New CMO
Mr Saltiel was president of NC2 Global, a 50/50 global joint venture between Caterpillar and Navistar. He has served as vice president of marketing for Navistar before joining NC2.
In his new role, Mr Saltiel will be responsible for the firmâ€™s marketing resources and will have worldwide responsibility for driving its expanding portfolio of brands.
In addition, NC2 has named Phil Christman as its president to leverage opportunities in growth markets. Mr Christman was president for global truck operations at Navistar and a member of the NC2 board of directors.
Daniel Ustian, chairman, president and CEO of Navistar, said: â€œPhilâ€™s product and industry knowledge and Alâ€™s ability to advance Navistarâ€™s brand strategy make both men well suited for their new roles. During his time at NC2, Al did an outstanding job of introducing Cat and International products and dealers in key markets.
â€œHeâ€™ll bring bold ideas to our mission of growing Navistar brands globally. Philâ€™s extensive experience growing our global business makes him the ideal leader to take our JV with Caterpillar to the next level.â€
Earlier this June, Navistar has named Rudi von Meister as the president of Chins. Mr Meister will lead the firmâ€™s efforts in China to finalize its joint venture agreements with Anhui Jianghuai Automobile (JAC).
NC2 Global develops, manufactures and distributes commercial trucks globally, outside North America. Its product line features both conventional and cab-over truck designs and is sold under both the International and Cat brands.
Navistar is a holding company whose subsidiaries and affiliates produce International brand commercial and military trucks, MaxxForce brand diesel engines, IC Bus brand school and commercial buses, Monaco RV brands of recreational vehicles, and Workhorse brand chassis for motor homes and step vans.
Will Mr Saltiel's experience benefit the firm?
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