Five questions answered on Twitter’s bid to raise $1bn from the stock market

Twitter has revealed plans to try and raise $1bn (£619m) in its stock market debut. We answer five questions on Twitter’s stock market flotation plans.

Why is Twitter looking to raise $1bn from the stock market?

Despite major success seven-year-old Twitter has never made a profit.

Its revenue has grown from just $28m in 2010 to $317m by the end of 2012. However, in the first six months of 2013 it made a loss of $69m.

Do analysts think Twitter will get a good response?

Yes. Internet analyst Lou Kerner speaking to the BBC said:

Social media is red hot.

Twitter is front and centre benefiting from market enthusiasm for all things social, and remarkably strong metrics.

Where does Twitter’s revenue come from?

The social networking sites finances have been revealed for the first time thanks to the stock market filing.

It reveals that around 85 per cent of Twitter's revenue last year came from ad sales, while the rest was from licensing its data.

A significant slice of its ad revenue comes from mobile devices.

As of 2013, over 65 per cent of the company's advertising revenue was generated from mobile devices.

What other Twitter related facts have been revealed?

The stock market filing revealed that Twitter now has 218 million monthly users and that 500 million tweets are sent a day.

More than 75 per cent of Twitter users accessed the site from their mobile phone during that same time period.

It also revealed that co-founder Evan Williams has a 12 per cent stake and other co-founder Jack Dorsey a 4.9 per cent stake in Twitter, which could mean they could stand to take significant sums from the company's stock market listing.

Benchmark Capital's Peter Fenton, an early investor in the company, is the second-biggest shareholder, with 6.7 per cent of shares.

So, overall is Twitter’s stock market plans good news for its users?

"Users should be happy about this," said Zachary Reiss-Davis, an analyst with Forrester told the BBC.

"It looks like Twitter is looking at how to enrich the experience and it understands that to build a successful service, they have to create something people like and want to come back to and spend time on."

 

Around 85 per cent of Twitter's revenue last year came from ad sales. Photo: Getty

Heidi Vella is a features writer for Nridigital.com

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The Women's March against Trump matters – but only if we keep fighting

We won’t win the battle for progressive ideas if we don’t battle in the first place.

Arron Banks, UKIP-funder, Brexit cheerleader and Gibraltar-based insurance salesman, took time out from Trump's inauguration to tweet me about my role in tomorrow's Women’s March Conservative values are in the ascendancy worldwide. Thankfully your values are finished. . . good”.

Just what about the idea of women and men marching for human rights causes such ill will? The sense it is somehow cheeky to say we will champion equality whoever is in office in America or around the world. After all, if progressives like me have lost the battle of ideas, what difference does it make whether we are marching, holding meetings or just moaning on the internet?

The only anti-democratic perspective is to argue that when someone has lost the argument they have to stop making one. When political parties lose elections they reflect, they listen, they learn but if they stand for something, they don’t disband. The same is true, now, for the broader context. We should not dismiss the necessity to learn, to listen, to reflect on the rise of Trump – or indeed reflect on the rise of the right in the UK  but reject the idea that we have to take a vow of silence if we want to win power again.

To march is not to ignore the challenges progressives face. It is to start to ask what are we prepared to do about it.

Historically, conservatives have had no such qualms about regrouping and remaining steadfast in the confidence they have something worth saying. In contrast, the left has always been good at absolving itself of the need to renew.

We spend our time seeking the perfect candidates, the perfect policy, the perfect campaign, as a precondition for action. It justifies doing nothing except sitting on the sidelines bemoaning the state of society.

We also seem to think that changing the world should be easier than reality suggests. The backlash we are now seeing against progressive policies was inevitable once we appeared to take these gains for granted and became arrogant and exclusive about the inevitability of our worldview. Our values demand the rebalancing of power, whether economic, social or cultural, and that means challenging those who currently have it. We may believe that a more equal world is one in which more will thrive, but that doesn’t mean those with entrenched privilege will give up their favoured status without a fight or that the public should express perpetual gratitude for our efforts via the ballot box either.  

Amongst the conferences, tweets and general rumblings there seem three schools of thought about what to do next. The first is Marxist  as in Groucho revisionism: to rise again we must water down our principles to accommodate where we believe the centre ground of politics to now be. Tone down our ideals in the hope that by such acquiescence we can eventually win back public support for our brand – if not our purpose. The very essence of a hollow victory.

The second is to stick to our guns and stick our heads in the sand, believing that eventually, when World War Three breaks out, the public will come grovelling back to us. To luxuriate in an unwillingness to see we are losing not just elected offices but the fight for our shared future.

But what if there really was a third way? It's not going to be easy, and it requires more than a hashtag or funny t-shirt. It’s about picking ourselves up, dusting ourselves down and starting to renew our call to arms in a way that makes sense for the modern world.

For the avoidance of doubt, if we march tomorrow and then go home satisfied we have made our point then we may as well not have marched at all. But if we march and continue to organise out of the networks we make, well, then that’s worth a Saturday in the cold. After all, we won’t win the battle of ideas, if we don’t battle.

We do have to change the way we work. We do have to have the courage not to live in our echo chambers alone. To go with respect and humility to debate and discuss the future of our communities and of our country.

And we have to come together to show there is a willingness not to ask a few brave souls to do that on their own. Not just at election times, but every day and in every corner of Britain, no matter how difficult it may feel.

Saturday is one part of that process of finding others willing not just to walk a mile with a placard, but to put in the hard yards to win the argument again for progressive values and vision. Maybe no one will show up. Maybe not many will keep going. But whilst there are folk with faith in each other, and in that alternative future, they’ll find a friend in me ready to work with them and will them on  and then Mr Banks really should be worried.