Women offered as perks in a job ad

Geek misogyny, take a bow. Then leave.

Today in geek misogyny: women being offered as perks in a job ad.

Event organising start-up Evvnt.com is looking for a developer, proficient in the Ruby programming language. They're eager to get a good one, so in an advert posted to the London Ruby user group yesterday, Richard Green, the CEO and founder of the company, offers a list of potential perks. Here it is in full:

Let me know which of the following would tempt you from you desk...

  1. Keg of beer and beer tap fitted to your development desk?
  2. The recruitment fee as your welcome gift?
  3. 4 day week?
  4. Building your own team of 4 from scratch
  5. Shares and equity (so dull)
  6. Commission from online sales.
  7. An endless jar of Cadbury chocolate eclairs...
  8. 4X female french, italian and spanish junior / front and backend developers
  9. Your own Expresso [sic] coffee machine with frothy milk maker...
  10. 30 days paid holiday if taken in December and August.

Notice which of those things is not like the others? That's right, number eight appears to be placing female employees on roughly the same level a jar of chocolate eclairs.

Later last night, Green responded to some of the criticism already building up on the mailing list by agreeing with one user that what he had actually meant was "We are an equal opportunities employer and our team contains people from a variety of countries, backgrounds and genders." He tells a different user that "We simply welcome female developers and indeed developers from all nationalities. Mostly to date the developer world does feel very male."

I'll leave it up to you to decide whether Green was tragically misunderstood, or executing a hasty reverse-ferret. But either way, it's not the first time this sort of thing has happened. Last year, almost exactly the same thing happened when a hack-a-thon in Boston was advertised with "great perks" including "massages", "Gym Access" and "Women". That time, there was no backing out, since it goes on to read: "Need another beer? Let one of our friendly (female) event staff get that for you." The company involved eventually apologised.

When women in tech aren't being advertised as perks, they're being told that they probably won't get the job (one ad for a CTO read "this will almost certainly be a man (a female CTO would be too much to wish for)."), getting fired for complaining about sexist jokes, or just having to deal with stuff like this. Hell, there's a whole blog devoted to programmers being dicks. Tech needs to shape up, because this is too embarrassing to continue.

Update:

As well as the comment below, describing the ad as a "Social Experiment… to see what actually creates viral news", Evvnt has posted an apology on its website. It's lengthy, so I won't quote it in full, but here's the operative bit:

 

To be judge and jury or to offer council – I learn today that offering council wins. I also would like to offer my Humble apologies when we get it wrong, today I got it wrong. [Emphasis original]
 
Finding the right tone in ‘text’ is never easy, even harder when your have no relationship with your audience… today we start.

Thanks to Charlie for the tip.

Then there was the time a Ruby conference decided to cancel rather than invite some non-white non-dudes.

The best stock photo we could find of a woman with a computer. Photograph: Getty Images

Alex Hern is a technology reporter for the Guardian. He was formerly staff writer at the New Statesman. You should follow Alex on Twitter.

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To preserve the environment we hold in common, everyone has to play their part

The challenge of building a clean future based on the common good of Londoners demands that politicians, business, communities and individuals each take a share of the responsibility and of the benefits.

The environmental challenge facing our capital city can seem overwhelming. Our air is poisonous. Our infrastructure built for the fossil fuel era. The need to build a clean, low carbon future can seem incompatible with competing challenges such as protecting energy security, housing and jobs.

The way we tackle this challenge will say a lot about the type of city we are. We inherit the world we live in from the generations that went before us, and only hold it until it is time to hand it over to future generations. The type of environment we leave behind for our children and grandchildren will be affected by the decisions we need to take in the short term. Our shared inheritance must be shaped by all of us in London.

Londoners currently face some crucial decisions about the way we power our city. The majority of us don't want London to be run on dirty fuel, and instead hope to see a transition to a clean energy supply. Many want to see that clean energy sourced from within London itself. This is an appealing vision: there are upsides in terms of costs, security and, crucially, the environment.

Yet the debate about how London could achieve such a future has remained limited in its scope. Air pollution has rightly dominated the environmental debate in this year’s mayoral election, but there is a small and growing call for more renewable deployment in the city.

When it comes to cities, by far the most accessible, useable renewable energy is solar, given you can install it on some part of almost every roof. Rooftop solar gives power to the householder, the business user, the public servant - anyone with a roof over their head.  And London has upwards of one million roofs. Yet it also has the lowest deployment of solar of any UK city. London can do better. 

The new mayor should take this seriously. Their leadership will be vital to achieving the transition to clean energy. The commitments of the mayoral frontrunners should spur other parts of society to act too. Zac Goldsmith has committed to a tenfold increase in the use of solar by 2025, and Sadiq Khan has pledged to implement a solar strategy that will make the most of the city’s roofs, public buildings and land owned by Transport for London.

While the next mayor will already have access to some of the tools necessary to enact these pledges (such as the London Plan, the Greater London Assembly and TfL), Londoner’s must also play their part. We must realise that to tackle this issue at the scale and speed required the only way forward is an approach where everyone is contributing.

A transition to solar energy is in the best interests of citizens, householders, businesses and employees, who can begin to take greater control of their energy.  By working together, Londoners could follow the example of Zurich, and commit to be a 2,000 watt society by 2050. This commitment both maximizes the potential of solar and manages introduces schemes to effectively manage energy demand, ensuring the city can collectively face an uncertain future with confidence.

Unfortunately, national policy is no longer sufficient to incentivise solar deployment at the scale that London requires. There is therefore an important role for the incoming Mayor in facilitating and coordinating activity. Whether it is through TfL, existing community energy schemes, or through individuals, there is much the mayor can do to drive solar which will benefit every other city-dweller and make London a cleaner and healthier place to live.

For example the new mayor should work with residents and landlords of private and social housing to encourage the deployment of solar for those who don’t own their property. He should fill the gap left by national building standards by ensuring that solar deployment is maximized on new build housing and commercial space. He can work with the operator of the electricity grid in the capital to maximize the potential of solar and find innovative ways of integrating it into the city’s power demand.

To bring this all together London should follow the example set by Nottingham and Bristol and create it’s own energy company. As a non-profit company this could supply gas and electricity to Londoners at competitive prices but also start to drive the deployment of clean energy by providing an attractive market for the power that is generated in the city. Community schemes, businesses and householders would be able to sell their power at a price that really stacks up and Londoners would receive clean energy at competitive prices.

The challenge of building a clean future based on the common good of Londoners demands that politicians, business, communities and individuals each take a share of the responsibility and of the benefits. Lets hope the incoming Mayor sees it as their role to convene citizens around this aim, and create incentives to virtue that encourage the take up and deployment of solar, so that we have a healthy, clean and secure city to pass on to the next generation.