The TSA is on Instagram - and the results are alarming

Why are hundreds of firearms being discovered each month in carry-on bags – and why are the majority of these weapons loaded?

Intimate snapshots of human life filtered to fit the mood or a pseudo-artistic tool nurturing the “selfie” and other types of narcissistic behaviour? However you feel about Instagram, it is a window into the fishbowl of modern culture.

With 130 million users, and 16 billion photo shares, Instagram is the place to “share” – or show off. In fact, the photo sharing phenomenon became so popular and powerful that Facebook desperately bought it for $1bn. And now it’s introduced advertising-friendly, 15-second videos to compete with Vine – or, should it be “Vain”? – to help it cover the cost.

But could it be that the power of sharing images through Instagram could actually communicate something truly valuable? Something that is actually worth more to the follower than the user?

The TSA (the US’s Transportation Security Administration), with its switched-on social media strategy, is about to turn the traditional Instagram experience on its head.

Recently, the TSA has been making more headlines than usual with its foray into Instagram social sharing. The controversial security agency has been linked with Instagram before, when rapper Freddie Gibbs posted an image of a bag of weed which the TSA allegedly found in his checked luggage, with the message: “C’mon son” allegedly written on accompanying official documentation by a TSA officer.

This story broke when it was Instagrammed by Gibbs, and whether it was the 402 likes or the comments that it prompted, or both, the TSA – to even more controversy – has finally opened an Instagram account itself.

With a relatively popular blog, which was started in 2008 and a Twitter account that has amassed 32,000 followers, the agency has been using social media to spread its safety message for some time.

A regular blog feature has been the Week in Review where images of firearms and prohibited items are displayed, evidencing shocking discoveries made at airports each week. On 5 July, for example, 30 firearms were discovered – from stun guns to credit card knives – and 27 of these were loaded.

For the average European citizen, the prospect of guns on planes is alarming, but most of the states in the US uphold the rights of individuals to keep and bear arms. Although different states have different rules, generally it is not illegal to travel with a firearm, but passengers must put unloaded firearms in a locked container or checked baggage, which is very clearly stated by the TSA.

So why, then, are hundreds of firearms being discovered each month in carry-on bags – and why are the majority of these weapons loaded?

The account already has 11 images posted – each with hundreds of shares – and more than 40,000 followers, a number that has outdone its Twitter following in a matter of weeks. And its photo-sharing strategy is hitting headlines, prompting user communication and, by using different filters, creating a visually striking record – which users want to share – of illegally-stowed weapons.

One of the most shocking images is a cool-looking Marlboro red packet, on an arty sepia background, that is actually a stun gun. One user, pafford, commented: “Close call. Imagine if he stunned someone on a plane. Imagine the devastation.” Another disturbing photo shows a credit card knife, discovered at Miami Airport.

By tapping into Instagram’s visual voice, the images of these firearms are not only more provocative, grainy and real, but they are being exposed to a whole new audience who wouldn’t necessarily be subscribing to the blog or following on Twitter.

But where will the daring TSA go next on social? Will it naturally progress to Instagram's 15-second films or to Vine? Right now there doesn't seem to be any medium the agency wouldn't take a shot at.

The Transport Security Administration's account on Twitter - a volatile place to be.

Frances Cook is a freelance energy, transport and lifestyle reporter. She has worked for NRI Digital.

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The joy of only winning once: why England should be proud of 1966

We feel the glory of that triumphant moment, 50 years ago, all the more because of all the other occasions when we have failed to win.

There’s a phrase in football that I really hate. It used to be “Thirty years of hurt”. Each time the England team crashes out of a major tournament it gets regurgitated with extra years added. Rather predictably, when England lost to Iceland in Euro 2016, it became “Fifty years of hurt”. We’ve never won the European Championship and in 17 attempts to win the World Cup we have only won once. I’m going to tell you why that’s a record to cherish.

I was seven in 1966. Our telly was broken so I had to watch the World Cup final with a neighbour. I sat squeezed on my friend Colin’s settee as his dad cheered on England with phrases like “Sock it to them Bobby”, as old fashioned now as a football rattle. When England took the lead for the second time I remember thinking, what will it feel like, when we English are actually Champions of the World. Not long after I knew. It felt good.

Wembley Stadium, 30 July 1966, was our only ever World Cup win. But let’s imagine what it would be like if, as with our rivals, we’d won it many times? Brazil have been World Champions on five occasions, Germany four, and Italy four. Most England fans would be “over the moon” if they could boast a similarly glorious record. They’re wrong. I believe it’s wonderful that we’ve only triumphed once. We all share that one single powerful memory. Sometimes in life less is definitely more.

Something extraordinary has happened. Few of us are even old enough to remember, but somehow, we all know everything that happened that day. Even if you care little about the beautiful game, I’m going to bet that you can recall as many as five iconic moments from 50 years ago. You will have clearly in your mind the BBC commentator Kenneth Wolstenholme’s famous lines, as Geoff Hurst tore down the pitch to score his hat-trick: “Some people are on the pitch. They think it’s all over. It is now”. And it was. 4 - 2 to England against West Germany. Thirty minutes earlier the Germans had equalised in the dying moments of the second half to take the game to extra time.

More drama we all share: Geoff Hurst’s second goal. Or the goal that wasn’t, as technology has since, I think, conclusively proved. The shot that crashed off the cross bar and did or didn’t cross the line. Of course, even if you weren’t alive at the time, you will know that the linesman, one Tofiq Bakhramov, from Azerbaijan (often incorrectly referred to as “Russian”) could speak not a word of English, signalled it as a goal.

Then there’s the England Captain, the oh-so-young and handsome Bobby Moore. The very embodiment of the era. You can picture him now wiping his muddy hands on his white shorts before he shakes hands with a youthful Queen Elizabeth. Later you see him lifted aloft by his team mates holding the small golden Jules Rimet trophy.

How incredible, how simply marvellous that as a nation we share such golden memories. How sad for the Brazilians and Germans. Their more numerous triumphs are dissipated through the generations. In those countries each generation will remember each victory but not with the intensity with which we English still celebrate 1966. It’s as if sex was best the first time. The first cut is the deepest.

On Colin’s dad’s TV the pictures were black and white and so were the flags. Recently I looked at the full colour Pathe newsreel of the game. It’s the red, white and blue of the Union Jack that dominates. The red cross of Saint George didn’t really come into prominence until the Nineties. The left don’t like flags much, unless they’re “deepest red”. Certainly not the Union Flag. It smacks of imperialism perhaps. In 1966 we didn’t seem to know if we were English or British. Maybe there was, and still is, something admirable and casual about not knowing who we are or what is our proper flag. 

Twelve years later I’m in Cuba at the “World Festival of Youth” – the only occasion I’ve represented my country. It was my chance to march into a stadium under my nation’s flag. Sadly, it never happened as my fellow delegates argued for hours over what, if any, flag we British should walk behind. The delegation leaders – you will have heard of them now, but they were young and unknown then – Peter Mandelson, Trevor Phillips and Charles Clarke, had to find a way out of this impasse. In the end, each delegation walked into the stadium behind their flag, except the British. Poor Mandelson stood alone for hours holding Union Jack, sweltering in the tropical sun. No other country seemed to have a problem with their flag. I guess theirs speak of revolution; ours of colonialism.

On Saturday 30 July BBC Radio 2 will commemorate the 50th anniversary of the 1966 World Cup Final, live from Wembley Arena. Such a celebration is only possible because on 16 occasions we failed to win that trophy. Let’s banish this idea of “Fifty years of hurt” once and for all and embrace the joy of only winning once.

Phil Jones edits the Jeremy Vine Show on BBC Radio 2. On Saturday 30 July the station celebrates the 50th anniversary of the 1966 World Cup Final live from Wembley Arena, telling the story of football’s most famous match, minute by minuteTickets are available from: www.wc66.org