What the hell is Waterstones doing?

Waterstones makes a deal with "the devil".

Why is Waterstones MD James Daunt, who once described Amazon as "a ruthless money-making devil",  joining with said devil in a massive deal?

The bookstore is now going to sell Amazon's Kindle, and "launch other Kindle digital services", refurbishing its stores with digital areas where readers can sit and browse.

Waterstones is yet to fully explain the move, simply saying that:

"The best digital readers, the Kindle family, will be married to the singular pleasures of browsing a curated bookshop."

But this shot at the e-book market seems to be aimed directly at Waterstone's own foot. Why invite the e-book into one of the few nooks which paper books still occupy? One of the pleasures of buying physical books is mooching around a bookshop, browsing, as opposed to the more prosaic digital experience. It might also be noted that Waterstones is doing away with the demographic who continue to buy from them simply because they haven't yet stumbled across e-books.

The deal remains wrapped in mystery. The day before it was announced, an interview with Daunt ran in the Guardian, in which he said Waterstones would soon be joining the e-book revolution, but oddly, that this would involve:

 ...persuading Waterstones customers to choose an e-reader (and ebooks) through a Waterstones-sponsored device. Daunt won't say when this will happen – "it's the bit we have to get right" – but it's imminent. "We'll be different from Amazon," he says, with characteristic ebullience, "and we'll be better."

What's going on?

The deal might have been a panicked one, motivated by Barnes and Noble's recent alliance with Microsoft in a $300m venture last month. This was clearly an excellent move for Barnes and Noble, as they have their own e-book reader and through Microsoft immediately recruited millions of customers. By moving onto Microsoft's turf, Barnes and Noble could only stand to gain.

In contrast, Waterstones, who has no e-book reader of its own, seems to be inviting Amazon to onto their turf. It feels like a bad move.

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Donald Trump vs Barack Obama: How the inauguration speeches compared

We compared the two presidents on trade, foreign affairs and climate change – so you (really, really) don't have to.

After watching Donald Trump's inaugural address, what better way to get rid of the last few dregs of hope than by comparing what he said with Barack Obama's address from 2009? 

Both thanked the previous President, with Trump calling the Obamas "magnificent", and pledged to reform Washington, but the comparison ended there. 

Here is what each of them said: 

On American jobs

Obama:

The state of our economy calls for action, bold and swift.  And we will act, not only to create new jobs, but to lay a new foundation for growth.  We will build the roads and bridges, the electric grids and digital lines that feed our commerce and bind us together.  We'll restore science to its rightful place, and wield technology's wonders to raise health care's quality and lower its cost.  We will harness the sun and the winds and the soil to fuel our cars and run our factories.  And we will transform our schools and colleges and universities to meet the demands of a new age.

Trump:

For many decades we've enriched foreign industry at the expense of American industry, subsidized the armies of other countries while allowing for the very sad depletion of our military.

One by one, the factories shuttered and left our shores with not even a thought about the millions and millions of American workers that were left behind.

Obama had a plan for growth. Trump just blames the rest of the world...

On global warming

Obama:

With old friends and former foes, we'll work tirelessly to lessen the nuclear threat, and roll back the specter of a warming planet.

Trump:

On the Middle East:

Obama:

To the Muslim world, we seek a new way forward, based on mutual interest and mutual respect. To those leaders around the globe who seek to sow conflict, or blame their society's ills on the West, know that your people will judge you on what you can build, not what you destroy. 

Trump:

We will re-enforce old alliances and form new ones and unite the civilized world against radical Islamic terrorism, which we will eradicate completely from the face of the earth.

On “greatness”

Obama:

In reaffirming the greatness of our nation we understand that greatness is never a given. It must be earned.

Trump:

America will start winning again, winning like never before.

 

On trade

Obama:

This is the journey we continue today.  We remain the most prosperous, powerful nation on Earth.  Our workers are no less productive than when this crisis began.  Our minds are no less inventive, our goods and services no less needed than they were last week, or last month, or last year.  Our capacity remains undiminished.  

Trump:

We must protect our borders from the ravages of other countries making our product, stealing our companies and destroying our jobs.

Protection will lead to great prosperity and strength. I will fight for you with every breath in my body, and I will never ever let you down.

Stephanie Boland is digital assistant at the New Statesman. She tweets at @stephanieboland