BSkyB to re-launch Virgin1 as Channel One

Rebranded channel to be available on free-to-air

BSkyB is to relaunch Virgin1, the general entertainment channel it acquired from Virgin Media Television, as Channel One on 3 September.

The broadcaster said that Channel One will be available as a free-to-air service on Freeview, Virgin Media and Sky.

Currently, Virgin1 is home to a number of popular US shows, including Star Trek: Voyager and Chuck, as well as real-life dramas such as Sun, Sea and A&E.

The rebranded channel will also broadcast the recent remake of 1980s alien invasion series 'V'.

"Channel One will continue to embody the wit and warmth of Virgin1 and inherits the jam-packed schedule that has propelled the channel to the market-beating growth over the last few years," said Jonathan Webb, the managing director of Channel One's parent company, the Living TV Group.