“Get older listeners back”: BBC Trust to Radio 2

The BBC Trust is understood to have told Radio 2 – long criticised for its “obsession with youth” –

It has asked the broadcaster to check the decline in the number of its listeners aged over 65. The BBC Trust has undertaken a review of Radio 2 and digital sister station BBC 6Music.

The Trust is keen to maintain the average age of the Radio 2's audience, which is currently 50. It has ordered the BBC to take all possible steps to bring back older listeners, particularly those over 75, who have stopped listening to the station.

The Trust also asked Radio 2 to be more distinctive with more comedy and documentaries during peak time. It asked the BBC 6Music to increase its audience and employ more credible presenters. The suggestions made by the Trust were welcomed by the RadioCentre, the body for commercial radio.