Why "fun feminism" should be consigned to the rubbish bin

If men like a particular brand of feminism, it means it is not working.

What is feminism? A political movement to overthrow male supremacy, according to us radicals. These days, however, young women (and men) are increasingly fed the line from "fun feminists" that it is about individual power, rather than a collective movement.

Caitlin Moran, whose best-selling book has made her into one of the country's best-known fun feminists, is an apologist for porn and wasted an opportunity during a feminist debate on Newsnight to joke about cardigans. The writer Natasha Walter claims that being able to wear trousers and drink beer on her own means sexism is dead, and other "feminist-lite" types can be found blogging nonsense about the need to include men in our movement and not offending the poor dears with mentions of rape and domestic violence.

We need to bring back the radical edge to feminism, and do away with any notion that slutwalking, lap dancing, sex working or Burkha-wearing is liberation for women. If men like a particular brand of feminism, it means it is not working. "Fun feminism" should be consigned to the rubbish bin along with the Lib Dem party.

I am tired of being told by so-called third-wavers that my feminism is fascist, old hat, irrelevant and man hating. It is nothing personal to me; just that feminism is something that has been central to my life since I was a teenager. I do not want to see its radical edge co-opted by over-privileged, self-serving faux feminists.

These "fun feminists", who have little or no idea about the theory or practice of this movement, take advantage of the benefits that radicals have fought long and hard for, whilst contributing nothing. In fact, they are damaging to other women, and are destroying progress won by those of us who do not weep when men disapprove of our views.

So keen are the funbots on not upsetting men, they betray those second wavers who made great sacrifices to break the silence on male violence towards women. Heterosexual women know full well that most men run a mile away from proper, radical feminism, so they chose to spout the type of nonsense about lipstick and burlesque that the boys just love to hear.

It is not enough to call yourself a feminist because you are a strong woman. Thatcher was an enemy to feminism, as is Nadine Dorries. Like other liberation movements, feminism has an ideology and a goal. It is not about personal liberty and freedom, but the emancipation from oppression and tyranny for ALL women, whatever our race or class.

Some younger activists are radical in their approach, such as those who organise the annual Reclaim the Night marches across the UK, but increasingly, so-called feminist blogs are full of articles on how radicals are responsible for creating an image of feminism as being "against men". Did anyone notice white people, who were by definition responsible for the introduction and maintenance of apartheid in South Africa, being placated and excused by black civil rights activists? Do members of the hard-left doff their caps at the ruling classes in the hope that they will "keep them on board"?

During a panel discussion at a feminist conference last year there was a massive kerfuffle when the critic Bidisha dared to suggest that being a feminist is belonging to the "girl's team". Imagine white folk telling black anti-racist activists that their movement is ineffective because white people are not given equal say about strategies for change.

"Fun feminism" isn't feminism at all. It is about the rights of the individual. In the "fun feminist" world, anything goes, no matter how destructive or harmful it may be to the individual or to women as a class.

For heterosexual women, feminism can be a nightmare. Women are the only oppressed group who are expected to love their oppressor. But please stop trying to play nice. Until we overthrow male supremacy and admit that male power is the problem, not radical feminism, nothing will change.

Julie Bindel is a journalist and feminist campaigner. She tweets at @bindelj

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A global marketplace: the internet represents exporting’s biggest opportunity

The advent of the internet age has made the whole world a single marketplace. Selling goods online through digital means offers British businesses huge opportunities for international growth. The UK was one of the earliest adopters of online retail platforms, and UK online sales revenues are growing at around 20 per cent each year, not just driving wider economic growth, but promoting the British brand to an enthusiastic audience.

Global e-commerce turnover grew at a similar rate in 2014-15 to over $2.2trln. The Asia-Pacific region, for example, is embracing e-marketplaces with 28 per cent growth in 2015 to over $1trln of sales. This demonstrates the massive opportunities for UK exporters to sell their goods more easily to the world’s largest consumer markets. My department, the Department for International Trade, is committed to being a leader in promoting these opportunities. We are supporting UK businesses in identifying these markets, and are providing access to services and support to exploit this dramatic growth in digital commerce.

With the UK leading innovation, it is one of the responsibilities of government to demonstrate just what can be done. My department is investing more in digital services to reach and support many more businesses, and last November we launched our new digital trade hub: www.great.gov.uk. Working with partners such as Lloyds Banking Group, the new site will make it easier for UK businesses to access overseas business opportunities and to take those first steps to exporting.

The ‘Selling Online Overseas Tool’ within the hub was launched in collaboration with 37 e-marketplaces including Amazon and Rakuten, who collectively represent over 2bn online consumers across the globe. The first government service of its kind, the tool allows UK exporters to apply to some of the world’s leading overseas e-marketplaces in order to sell their products to customers they otherwise would not have reached. Companies can also access thousands of pounds’ worth of discounts, including waived commission and special marketing packages, created exclusively for Department for International Trade clients and the e-exporting programme team plans to deliver additional online promotions with some of the world’s leading e-marketplaces across priority markets.

We are also working with over 50 private sector partners to promote our Exporting is GREAT campaign, and to support the development and launch of our digital trade platform. The government’s Exporting is GREAT campaign is targeting potential partners across the world as our export trade hub launches in key international markets to open direct export opportunities for UK businesses. Overseas buyers will now be able to access our new ‘Find a Supplier’ service on the website which will match them with exporters across the UK who have created profiles and will be able to meet their needs.

With Lloyds in particular we are pleased that our partnership last year helped over 6,000 UK businesses to start trading overseas, and are proud of our association with the International Trade Portal. Digital marketplaces have revolutionised retail in the UK, and are now connecting consumers across the world. UK businesses need to seize this opportunity to offer their products to potentially billions of buyers and we, along with partners like Lloyds, will do all we can to help them do just that.

Taken from the New Statesman roundtable supplement Going Digital, Going Global: How digital skills can help any business trade internationally

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