Rihanna or the Queen: who does the Daily Mail prefer?

Play the game and find out.

The runaway success of the Daily Mail website – in terms of traffic at least – has intrigued many an onlooker, not least because its approach is dominated by paparazzi photographs of US celebrities, taking it away from the kinds of news and issues the paper has covered for decades.

But has the Mail really changed its coverage that much in search of random web traffic? After all, it is surely no coincidence that its best ever month online was April, coinciding with the royal wedding – and there can surely be few subjects closer to the hearts of conventional Mail readers than the royal family.

Based on that premise, we've devised this game. All you have to do is guess which person in each of the following pairings returns the greatest number of Google search results from the Daily Mail website.

Let's start with a really easy one so you get the hang of it (in each case, the answer immediately follows the pictures). 

So, first up is the Queen versus the pop singer Rihanna:

Queen_Rihanna

That's right, it was an easy one. A search for "The Queen" returns a staggering 181,000 results from the Daily Mail website but that is nothing compared to "Rihanna", who returns 331,000 results.

Hopefully you understand the rules now, so let's try another one. How about Kate Middleton versus the US socialite Kim Kardashian?

Kate_middleton_Kardashian
No contest. "Kim Kardashian" – a permanent fixture on the Mail's website – returns 151,000 results, while "Kate Middleton" returns just 43,400.

Time, then, for the royal family to raise its game. So, taking on Lady Gaga, we have the combined might of the Queen, Prince Philip, Prince William and Kate Middleton. It's four against one. Can the royals win?

Gaga_Royal_family

Of course they can. That royal foursome returns 417,770 search results combined, beating Lady Gaga by a whole 4,000 results. The quirky US pop singer – and the brightest star in the Mail's firmament, it would seem – manages just 413,000 results.

Outside of the royal family, how do we think a showdown between the current Prime Minister, David Cameron, and the Canadian pop sensation Justin Bieber plays out on the pages of the Daily Mail's website?

Bieber_Cameron

That's right, not very well for the Prime Minister. A search for "David Cameron" returns 78,000 hits on the Mail's website, while a search for "Justin Bieber" returns 278,000.

But then, the PM isn't even the biggest draw in his own home. A search for "SamCam" returns 98,000 results (though the more traditional "Samantha Cameron" yields just 18,200).

Will Sturgeon runs The Media Blog. This post originally appeared here.

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Why isn't Labour putting forward Corbynite candidates?

Despite his successes as a candidate, the organisational victories have gone the way of Corbyn's opponents. 

The contest changes, but the result remains the same: Jeremy Corbyn’s preferred candidate defeated in a parliamentary selection. Afzhal Khan is Labour’s candidate in the Manchester Gorton by-election and the overwhelming favourite to be the seat’s next MP.

Although Khan, an MEP, was one of  the minority of Labour’s European MPs to dissent from a letter from the European parliamentary Labour party calling for Jeremy Corbyn to go in the summer of 2016, he backed Andy Burnham and Tom Watson in 2015, and it is widely believed, fairly or unfairly, that Khan had, as one local activist put it, “the brains to know which way the wind was blowing” rather than being a pukka Corbynite.

For the leader’s office, it was a double defeat;  their preferred candidate, Sam Wheeler, was kept off the longlist, when the party’s Corbynsceptics allied with the party’s BAME leadership to draw up an all ethnic minority shortlist, and Yasmine Dar, their back-up option, was narrowly defeated by Khan among members in Manchester Gorton.

But even when the leadership has got its preferred candidate to the contest, they have been defeated. That even happened in Copeland, where the shortlist was drawn up by Corbynites and designed to advantage Rachel Holliday, the leader’s office preferred candidate.

Why does the Labour left keep losing? Supporters combination of bad luck and bad decisions for the defeat.

In Oldham West, where Michael Meacher, a committed supporter of Jeremy Corbyn’s, was succeeded by Jim McMahon, who voted for Liz Kendall, McMahon was seen to be so far ahead that they had no credible chance of stopping him. Rosena Allin-Khan was a near-perfect candidate to hold the seat of Tooting: a doctor at the local hospital, the seat’s largest employer, with links to both the Polish and Pakistani communities that make up the seat’s biggest minority blocs.  Gillian Troughton, who won the Copeland selection, is a respected local councillor.

But the leadership has also made bad decisions, some claim.  The failure to get a candidate in Manchester Gorton was particularly egregious, as one trade unionist puts it: “We all knew that Gerald was not going to make it [until 2020], they had a local boy with good connections to the trade unions, that contest should have been theirs for the taking”. Instead, they lost control of the selection panel because Jeremy Corbyn missed an NEC meeting – the NEC is hung at present as the Corbynsceptics sacrificed their majority of one to retain the chair – and with it their best chance of taking the seat.

Others close to the leadership point out that for the first year of Corbyn’s leadership, the leader’s office was more preoccupied with the struggle for survival than it was with getting more of its people in. Decisions in by-elections were taken on the hop and often in a way that led to problems later down the line. It made sense to keep Mo Azam, from the party’s left, off the shortlist in Oldham West when Labour MPs were worried for their own seats and about the Ukip effect if Labour selected a minority candidate. But that enraged the party’s minority politicians and led directly to the all-ethnic-minority shortlist in Manchester Gorton.

They also point out that the party's councillor base, from where many candidates are drawn, is still largely Corbynsceptic, though they hope that this will change in the next round of local government selections. (Councillors must go through a reselection process at every election.)

But the biggest shift has very little to do with the Labour leadership. The big victories for the Labour left in internal battles under Ed Miliband were the result of Unite and the GMB working together. Now they are, for various reasons, at odds and the GMB has proven significantly better at working shortlists and campaigning for its members to become MPs.  That helps Corbynsceptics. “The reason why so many of the unions supported Jeremy the first time,” one senior Corbynite argues, “Is they wanted to move the Labour party a little bit to the left. They didn’t want a socialist transformation of the Labour party. And actually if you look at the people getting selected they are not Corbynites, but they are not Blairites either, and that’s what the unions wanted.”

Regardless of why, it means that, two years into Corbyn’s leadership, the Labour left finds itself smaller in parliament than it was at the beginning.  

Stephen Bush is special correspondent at the New Statesman. His daily briefing, Morning Call, provides a quick and essential guide to British politics.