David Miliband’s party tips

The key to success? “Get the nibbles in.”

The Labour leadership contender David Miliband has published a six-page guide for supporters on how to throw a house party, which includes such pearls of wisdom as "Get the nibbles in", "Decide on the people you want to invite" and "Invite them".

The guide, part of an attempt to emulate Barack Obama's grass-roots campaign strategy of getting supporters to hold "house meetings" that broaden the candidate's appeal, also includes a suggested timetable for the evening. Hosts are advised to return home from work at 5.30 and "give the place a quick vacuum". Guests will start arriving at 7pm, at which point you must take their coats and "more importantly, get them to fill in the sign-in sheet".

After two whole hours of sex, drugs and nibbles -- and perhaps even a screening of this video address by David Miliband himself -- the party should end at 9pm sharp. "Finish the meeting with a thank you for the commitments people have made," the guide says. (And make sure nobody has passed out in the cupboard under the stairs, no doubt.)

In response to criticism that the guide was "patronising", a spokeswoman for the Mililband campaign told BBC News: "If you want to be leader you need to know how to organise a party . . . It's not a diktat. It's light-hearted. You can tell from the tone of it."

Reports cannot be confirmed that David's brother and fellow leadership contender, Ed, has hired the rock musician Andrew WK -- aka "THE KING OF PARTYING" -- to advise on his own house meeting strategy. Andrew WK's "party tips", which he issues to his followers on Twitter, include the following:

"Life isn't about waiting for the rain to pass. It's about partying hard in the rain and getting wet!"

"Sometimes the best things in life aren't free. GO TO A FASTFOOD RESTAURANT TODAY!"

"Ponder the fact that if your parents hadn't partied, you wouldn't exist."

"Take a giant sea turtle, and gently remove its shell. Then fill the shell with chips and dip!"

And, most importantly:

"Always remember to pleasure yourself."

Grass-roots activists, take note.

Daniel Trilling is the Editor of New Humanist magazine. He was formerly an Assistant Editor at the New Statesman.

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Indie band The 1975 want to “sue the government” over the Electoral Commission’s latest advert

Frontman Matt Healy perhaps isn’t aware that the Electoral Commission is not, in fact, the government (or believes that this is part of a wider conspiracy).

How do you make registering to vote in the EU Referendum cool? It sounds like something  from The Thick of It, but judging by the Electoral Commission’s latest TV ad for their new voting guide, this was a genuine question posed in their meetings this month. The finished product seems inspired by teen Tumblrs with its killer combination of secluded woodlands, vintage laundrettes and bright pink neon lighting.

But indie-pop band The 1975 saw a different inspiration for the advert: the campaign for their latest album, I Like It When You Sleep For You Are So Beautiful Yet So Unaware Of It (Yes, a title perhaps even more cumbersome than “The EU Referendum - You Can’t Miss It (Phase One)”).

Lead singer Matt Healy posted a picture of the guide with the caption “LOOK OUT KIDZ THE GOVERNMENT ARE STEALING OUR THOUGHTS!!” back on 17 May. The release of the TV spot only furthered Healy’s suspicions:

Healy perhaps isn’t aware that the Electoral Commission is not, in fact, the government (or believes that this is part of a wider conspiracy).

The 1975’s manager, Jamie Oborne, was similarly outraged.

Oborne added that he was particularly “disappointed” that the director for the band’s video for their song “Settle Down”, Nadia Marquard Otzen, also directed the Electoral Commission’s ad. But Otzen also directed the Electoral Commission’s visually similar Scottish Referendum campaign video, released back in September 2014: almost a year before The 1975 released the first promotional image for their album on Instagram on 2 June 2015.

Many were quick to point out that the band “didn’t invent neon lights”. The band know this. Their visual identity draws on an array of artists working with neon: Dan Flavin’s florescent lights, James Turrell’s “Raemar pink white”, Nathan Coley’s esoteric, and oddly-placed, Turner-shortlisted work, Bruce Nauman’s aphoristic signs, Chris Bracey’s neon pink colour palette, to just name a few – never mind the thousands of Tumblrs that undoubtedly inspired Healy’s aesthetics (their neon signs were exhibited at a show called Tumblr IRL). I see no reason why Otzen might not be similarly influenced by this artistic tradition.

Of course, The 1975 may be right: they have helped to popularise this particular vibe, moving it out of aesthetic corners of the internet and onto leaflets dropped through every letterbox in the country. But if mainstream organisations weren’t making vaguely cringeworthy attempts to jump on board a particular moment, how would we know it was cool at all?

Anna Leszkiewicz is a pop culture writer at the New Statesman.