Google Street View is the most audacious data-gathering project ever

Google Street View is an extraordinarily expensive project for a company which normally deals with razor-slim margins. It involves building customised cars, shipping them all over the world, and then hiring drivers to patrol the roads for hours on end.

The eventual plan is to map every street they can (and they mean every - Jon Rafman's 9-eyes is a wonderful collection of weirder pictures taken), an extraordinary project which certainly goes far beyond what makes economic sense. While Street View images of, for example, London's Oxford Street are likely to be regularly checked and probably easily monetiseable, it's hard to imagine what use images of Manitoba, Canada's highway 39 are, beyond bragging rights for the company.

But Adrian Holovaty suggests one reason why Google may have wanted to carry the project to its conclusion: it's nascent driverless car project. Holovaty writes:

Now, I’m realizing the biggest Street View data coup of all: those vehicles are gathering the ultimate training set for driverless cars.

I’m sure this is obvious to people who have followed it more closely, but the realization has really blown my mind. With the goal of photographing and mapping every street in the world, Street View cars must encounter every possible road situation, sort of by definition. The more situations the driverless car knows about, the better the training data, the better the machine-learning algorithms can perform, the more likely it is that the driverless car will work. Brilliant.

Google is, first and foremost, a company build around data-wrangling. Most of the data they get is provided by their users, but some, like the Street View corpus, they have to go out and get. And if they do, it's worth their while to work out as many ways of using that data as possible. The real question is whether they realised once they had all the information that they could use it to teach computers how to drive, or if this has been their cunning plan all along.

Thanks to Robin Sloan for the pointer.

A view from a Street View car, via 9-eyes.com

Alex Hern is a technology reporter for the Guardian. He was formerly staff writer at the New Statesman. You should follow Alex on Twitter.

Photo: Getty Images
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What do Labour's lost voters make of the Labour leadership candidates?

What does Newsnight's focus group make of the Labour leadership candidates?

Tonight on Newsnight, an IpsosMori focus group of former Labour voters talks about the four Labour leadership candidates. What did they make of the four candidates?

On Andy Burnham:

“He’s the old guard, with Yvette Cooper”

“It’s the same message they were trying to portray right up to the election”​

“I thought that he acknowledged the fact that they didn’t say sorry during the time of the election, and how can you expect people to vote for you when you’re not actually acknowledging that you were part of the problem”​

“Strongish leader, and at least he’s acknowledging and saying let’s move on from here as opposed to wishy washy”

“I was surprised how long he’d been in politics if he was talking about Tony Blair years – he doesn’t look old enough”

On Jeremy Corbyn:

"“He’s the older guy with the grey hair who’s got all the policies straight out of the sixties and is a bit of a hippy as well is what he comes across as” 

“I agree with most of what he said, I must admit, but I don’t think as a country we can afford his principles”

“He was just going to be the opposite of Conservatives, but there might be policies on the Conservative side that, y’know, might be good policies”

“I’ve heard in the paper he’s the favourite to win the Labour leadership. Well, if that was him, then I won’t be voting for Labour, put it that way”

“I think he’s a very good politician but he’s unelectable as a Prime Minister”

On Yvette Cooper

“She sounds quite positive doesn’t she – for families and their everyday issues”

“Bedroom tax, working tax credits, mainly mum things as well”

“We had Margaret Thatcher obviously years ago, and then I’ve always thought about it being a man, I wanted a man, thinking they were stronger…  she was very strong and decisive as well”

“She was very clear – more so than the other guy [Burnham]”

“I think she’s trying to play down her economics background to sort of distance herself from her husband… I think she’s dumbing herself down”

On Liz Kendall

“None of it came from the heart”

“She just sounds like someone’s told her to say something, it’s not coming from the heart, she needs passion”

“Rather than saying what she’s going to do, she’s attacking”

“She reminded me of a headteacher when she was standing there, and she was quite boring. She just didn’t seem to have any sort of personality, and you can’t imagine her being a leader of a party”

“With Liz Kendall and Andy Burnham there’s a lot of rhetoric but there doesn’t seem to be a lot of direction behind what they’re saying. There seems to be a lot of words but no action.”

And, finally, a piece of advice for all four candidates, should they win the leadership election:

“Get down on your hands and knees and start praying”

Stephen Bush is editor of the Staggers, the New Statesman’s political blog.