For Murdoch and friends, sorry is the easiest word

For Rupert, Rebekah and David, contrition has finally arrived. But where's the shame?

Rupert Murdoch is very sorry. He's very sorry that he didn't know anything about what went on at his newspapers, which was wrong but not the fault of the people in charge of those newspapers, and he's very sorry that those people who were in charge, but didn't know anything about the wrong things that were happening, have now had to resign.

Rebekah Brooks is sorry. She's sorry that although she was in charge of newspapers for which despicable acts took place, she knew nothing about it, having been on holiday when many of these incidents took place, and not having known about it otherwise. She's sorry that she said that her organisation had paid police, when what she meant to say was that her organisation had not paid police. These things happen, when you're in a high pressure situation. You can end up saying things you didn't mean to say.

David Cameron is sorry. He's sorry that he gave someone a second chance. He's sorry that the second chance, which he gave someone, by giving them a second chance, didn't work out as well as he might have hoped. No-one warned him that by giving this someone a second chance, it might not be the best outcome in the history of the world, although some people say they did warn him, and that he must have either not even read those warnings, or not listened to them, or proceeded anyway.

Everyone's sorry. Everyone is sorry that what happened happened, and that even though they were in the kind of positions where you might expect them to know about what happened, they didn't know about what happened. No-one knew anything, and were quite right to dismiss all the investigative work on the phone hacking story as boring lefty troublemakers doing some yawnworthy tedium, until the tale about the hacking of a dead teenager's phone came out - at which point it actually mattered.

It mattered because the story went beyond the BBC, or the Guardian, or the usual suspects - it went everywhere, and wasn't going to go away. It wasn't just being read about by the kind of people who'd never buy your papers; it was being read about by exactly the kind of people who do buy your papers, and are disgusted with you for having run the kind of paper where this kind of thing happened. Then it mattered a lot.

Then, everyone who is now sorry was as shocked as everyone else. Imagine the shock. The surprise. Imagine not having known about anything, all that time. Imagine employing someone - giving them a second chance, if you want to use that phrase - who was rumoured to be involved in some dodgy dealing, and not having sat them down and forced them to tell you exactly what they knew and didn't know. Imagine that.

Would you feel sorry, or would there be another feeling running through you? Not sorry, but something else... shame. Shame that you should have known, but didn't know. Shame that you didn't ask the right questions of the right people. Shame that you didn't know where any of this information came from, and just paid people for it anyway. Shame that you were in charge, yet weren't in charge. Shame that you took the absolutely enormous salary, yet didn't know what you were doing, apparently.

Everyone's sorry, and everyone involved in this grubby mess hopes that a simple sorry will make everything all right again. Just a simple sorry, and hope that the fuss dies down, and then up pops the Sun on Sunday on August 7, or thereabouts, and it's the football season and there'll be a massive preview and free gifts and other lovely things for you to look at, and everyone will just shrug their shoulders and think, oh well, I suppose we'd better give them a second chance, hadn't we? It's important to give people second chances. And that will be that. Crisis averted. Ed Miliband foiled. Everything carries on, much as it did before.

Unless people aren't prepared to tolerate being fooled again. And unless people aren't prepared to think that a simple sorry will get Murdoch and friends out of this sorry mess.

Patrolling the murkier waters of the mainstream media
Photo: Getty Images
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What do Labour's lost voters make of the Labour leadership candidates?

What does Newsnight's focus group make of the Labour leadership candidates?

Tonight on Newsnight, an IpsosMori focus group of former Labour voters talks about the four Labour leadership candidates. What did they make of the four candidates?

On Andy Burnham:

“He’s the old guard, with Yvette Cooper”

“It’s the same message they were trying to portray right up to the election”​

“I thought that he acknowledged the fact that they didn’t say sorry during the time of the election, and how can you expect people to vote for you when you’re not actually acknowledging that you were part of the problem”​

“Strongish leader, and at least he’s acknowledging and saying let’s move on from here as opposed to wishy washy”

“I was surprised how long he’d been in politics if he was talking about Tony Blair years – he doesn’t look old enough”

On Jeremy Corbyn:

"“He’s the older guy with the grey hair who’s got all the policies straight out of the sixties and is a bit of a hippy as well is what he comes across as” 

“I agree with most of what he said, I must admit, but I don’t think as a country we can afford his principles”

“He was just going to be the opposite of Conservatives, but there might be policies on the Conservative side that, y’know, might be good policies”

“I’ve heard in the paper he’s the favourite to win the Labour leadership. Well, if that was him, then I won’t be voting for Labour, put it that way”

“I think he’s a very good politician but he’s unelectable as a Prime Minister”

On Yvette Cooper

“She sounds quite positive doesn’t she – for families and their everyday issues”

“Bedroom tax, working tax credits, mainly mum things as well”

“We had Margaret Thatcher obviously years ago, and then I’ve always thought about it being a man, I wanted a man, thinking they were stronger…  she was very strong and decisive as well”

“She was very clear – more so than the other guy [Burnham]”

“I think she’s trying to play down her economics background to sort of distance herself from her husband… I think she’s dumbing herself down”

On Liz Kendall

“None of it came from the heart”

“She just sounds like someone’s told her to say something, it’s not coming from the heart, she needs passion”

“Rather than saying what she’s going to do, she’s attacking”

“She reminded me of a headteacher when she was standing there, and she was quite boring. She just didn’t seem to have any sort of personality, and you can’t imagine her being a leader of a party”

“With Liz Kendall and Andy Burnham there’s a lot of rhetoric but there doesn’t seem to be a lot of direction behind what they’re saying. There seems to be a lot of words but no action.”

And, finally, a piece of advice for all four candidates, should they win the leadership election:

“Get down on your hands and knees and start praying”

Stephen Bush is editor of the Staggers, the New Statesman’s political blog.