Farewell to the unloveliest newspaper

The <em>Sport</em> and <em>Sunday Sport</em> have gone under, taking their torrent of nipples and ma

Daily Sport

Farewell, then, to the unloveliest newspaper that ever lived, the wretchedly tacky ejaculation of juvenile chortling and tits that was the Sport and Sunday Sport.

Goodbye to the avalanche of breasts. Goodbye to the nipple count. Goodbye to the simian dribbling over bits of people's bodies. Goodbye, too, to the comedy anti-news news articles, which once upon a time jarred against their tabloid competitors, but seem pretty half-hearted compared to the kind of made-up crap we have to put up with now. World War 2 Bomber Found on Moon. Hitler Was a Woman. Bus At North Pole. Oh, how we laughed. But we're not laughing now.

There were slightly less chucklesome things in the Sport down the years, mind you. The court reports about sexual crimes, written in slightly unpleasant amounts of detail, sat in disturbingly close proximity to pictures of half-naked women, there to help you masturbate yourself into a coma. Perhaps it was all just a lot of harmless fun and I am a humourless wretch; I don't know. I just know that it doesn't seem quite so hilarious, in retrospect.

I suppose as someone who calls himself a journalist, I'm meant to be saddened by the departure of another national publication. And I'm not saying I don't understand how devastating it must be for people who have worked hard and who are now out of a job; I feel as sorry for them as I would for anyone flung on to the scrapheap at a moment's notice. But these newspapers were a cavalcade of cheap and nasty tat demeaning news-stands up and down the land by being placed next to real newspapers. For those who worked there, I'm sorry for you, but, on the other hand: welcome to the clean world.

What went wrong to kill off the Sport and Sunday Sport? I suppose the ready availability of porn on the web is the biggest factor. Why go and buy a newspaper for softcore smut when you can access a world of unimaginable filth catering for any kind of taste with the click of a mouse or using your mobile phone? It seems a bit archaic to go into a newsagent and embarrass yourself in the hope of giving your solo sex fun a few go-faster stripes, when you might as well just fire up the laptop and knock yourself out. When you're only flogging your papers on the promise of more boobs than the page threes elsewhere, with only a few ropey articles constituting the "news", you're putting yourself in a vulnerable position. And so it's proved.

At the paper shop on Sunday, there was just a gap where the Sunday Sport used to be, a void in the plastic display, the absence of a gaudy front page with an upskirt photo of a minor celebrity bending over and some paparazzo stuffing a camera into her arse. That wasn't there. And things already looked brighter because of it.

One down, several more to go. But judging by the eagerness with which the Daily Star on Sunday welcomed readers of the Sunday Sport, someone somewhere still reckons there's a market for it. Time will tell if they're right.

Patrolling the murkier waters of the mainstream media
Ukip's Nigel Farage and Paul Nuttall. Photo: Getty
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Is the general election 2017 the end of Ukip?

Ukip led the way to Brexit, but now the party is on less than 10 per cent in the polls. 

Ukip could be finished. Ukip has only ever had two MPs, but it held an outside influence on politics: without it, we’d probably never have had the EU referendum. But Brexit has turned Ukip into a single-issue party without an issue. Ukip’s sole remaining MP, Douglas Carswell, left the party in March 2017, and told Sky News’ Adam Boulton that there was “no point” to the party anymore. 

Not everyone in Ukip has given up, though: Nigel Farage told Peston on Sunday that Ukip “will survive”, and current leader Paul Nuttall will be contesting a seat this year. But Ukip is standing in fewer constituencies than last time thanks to a shortage of both money and people. Who benefits if Ukip is finished? It’s likely to be the Tories. 

Is Ukip finished? 

What are Ukip's poll ratings?

Ukip’s poll ratings peaked in June 2016 at 16 per cent. Since the leave campaign’s success, that has steadily declined so that Ukip is going into the 2017 general election on 4 per cent, according to the latest polls. If the polls can be trusted, that’s a serious collapse.

Can Ukip get anymore MPs?

In the 2015 general election Ukip contested nearly every seat and got 13 per cent of the vote, making it the third biggest party (although is only returned one MP). Now Ukip is reportedly struggling to find candidates and could stand in as few as 100 seats. Ukip leader Paul Nuttall will stand in Boston and Skegness, but both ex-leader Nigel Farage and donor Arron Banks have ruled themselves out of running this time.

How many members does Ukip have?

Ukip’s membership declined from 45,994 at the 2015 general election to 39,000 in 2016. That’s a worrying sign for any political party, which relies on grassroots memberships to put in the campaigning legwork.

What does Ukip's decline mean for Labour and the Conservatives? 

The rise of Ukip took votes from both the Conservatives and Labour, with a nationalist message that appealed to disaffected voters from both right and left. But the decline of Ukip only seems to be helping the Conservatives. Stephen Bush has written about how in Wales voting Ukip seems to have been a gateway drug for traditional Labour voters who are now backing the mainstream right; so the voters Ukip took from the Conservatives are reverting to the Conservatives, and the ones they took from Labour are transferring to the Conservatives too.

Ukip might be finished as an electoral force, but its influence on the rest of British politics will be felt for many years yet. 

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