Hey, let's "evolve" Lara Croft by having people try to rape her!

"She is literally turned into a cornered animal."

How's this for timing? The day after the hoo-hah over Anita Sarkeesian's project to expose stereotyped women in computer games, and the makers of the new Lara Croft game are ready to assure you that she's not just a walking jiggle any more. Oh no, she is a sympathetic lady who will engage you emotionally.

How are they going to do this? By having her beaten and subjected to an attempted rape. 

Ron Rosenberg, executive producer, explains:

"When you see her have to face these challenges, you start to root for her in a way that you might not root for a male character . . . When people play Lara, they don't really project themselves into the character. They're more like 'I want to protect her.' There's this sort of dynamic of 'I'm going to this adventure with her and trying to protect her' . . . The ability to see her as a human is even more enticing to me than the more sexualised version of yesteryear. She literally goes from zero to hero... we're sort of building her up and just when she gets confident, we break her down again. . .  She is literally turned into a cornered animal. It's a huge step in her evolution: she's forced to either fight back or die."

WHOA THERE, RON! Did you just say that "gamers" don't identify with Lara Croft? Did you just say that "gamers" only like female characters when they get to protect them? Did you just say that "gamers" would find a woman being beaten and raped "enticing"? It sounds a hell of a lot like you did.

There is so much WTF going on in that quote I can barely start to comprehend it. Even allowing for the fact that off-the-top-of-your-head remarks can give an impression a more considered response wouldn't, it is a pretty odd thing to say.

For a start, I - and, I suspect, lots of female gamers - quite liked Lara Croft when I was growing up. In ye old days (the 90s), it felt like the only girls in games were Princess (boring, didn't do anything) and Chun Li (did a bit more, but without any pants on). I loved "being" Lara Croft, running around, treasure-hunting, failing to grab that ledge over and over again. Yes, the boys liked trying to get the camera angle to see down her top, but at that stage, I'd take what I could get in terms of female characters. I'm sure plenty of other women "projected themselves" into the character, along with many men.

Now, 16 years after the original game, things are supposed to have have moved on. There are interesting women aplenty in games (Samus and FemShep spring to mind), and yet we still have developers expecting a big ole pat on the back for resisting the urge to make their character's cleavage her chief selling point. Even worse, they think that "gamers" (by which I think Ron Rosenberg means "men") can only be reconciled to a female character if they can look after her. If the makers "build her up and just when she gets confident . . . break her down again".

There's also the fact, as many writers have pointed out, that it's only women who are presumed to be made "stronger" by subjecting them to brutal beatings and rapes. Bungie didn't think that the only way players would root for Master Chief was by having him raped. He got to run around with an awesome set of weaponry, no face and barely any voice, and yet mysteriously players managed to "project" themselves into him just fine.

Anyway, I'm sure this will provoke a huge amount of debate in the industry, and perhaps even someone will take Ron Rosenberg aside and mention the fact that many women play games, and many players of both genders don't need to see a woman subjected to an attempted rape in order to be interested in her.

I'll leave you with this, the cherry on the world's creepiest cake:

She is literally turned into a cornered animal. It's a huge step in her evolution.

Yes, Ron Rosenberg, you're right. Abandoning one objectifying, male-gazed depiction of women for another, objectifying, male-gazed depiction really is progress. I salute you.

UPDATE:  A few people have questioned whether it is true that Lara Croft will be subjected to a rape attempt. The Kotaku article from which Ron Rosenberg's comments come has this to say: "And then, Rosenberg says, those scavengers will try to rape her." Following the furore, the developers say that Rosenberg "mis-spoke", but Kotaku stand by their story

Yeah, that just about sums up the whole Lara Croft phenomenon, right there. Photo: Getty Images

Helen Lewis is deputy editor of the New Statesman. She has presented BBC Radio 4’s Week in Westminster and is a regular panellist on BBC1’s Sunday Politics.

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The joy of only winning once: why England should be proud of 1966

We feel the glory of that triumphant moment, 50 years ago, all the more because of all the other occasions when we have failed to win.

There’s a phrase in football that I really hate. It used to be “Thirty years of hurt”. Each time the England team crashes out of a major tournament it gets regurgitated with extra years added. Rather predictably, when England lost to Iceland in Euro 2016, it became “Fifty years of hurt”. We’ve never won the European Championship and in 17 attempts to win the World Cup we have only won once. I’m going to tell you why that’s a record to cherish.

I was seven in 1966. Our telly was broken so I had to watch the World Cup final with a neighbour. I sat squeezed on my friend Colin’s settee as his dad cheered on England with phrases like “Sock it to them Bobby”, as old fashioned now as a football rattle. When England took the lead for the second time I remember thinking, what will it feel like, when we English are actually Champions of the World. Not long after I knew. It felt good.

Wembley Stadium, 30 July 1966, was our only ever World Cup win. But let’s imagine what it would be like if, as with our rivals, we’d won it many times? Brazil have been World Champions on five occasions, Germany four, and Italy four. Most England fans would be “over the moon” if they could boast a similarly glorious record. They’re wrong. I believe it’s wonderful that we’ve only triumphed once. We all share that one single powerful memory. Sometimes in life less is definitely more.

Something extraordinary has happened. Few of us are even old enough to remember, but somehow, we all know everything that happened that day. Even if you care little about the beautiful game, I’m going to bet that you can recall as many as five iconic moments from 50 years ago. You will have clearly in your mind the BBC commentator Kenneth Wolstenholme’s famous lines, as Geoff Hurst tore down the pitch to score his hat-trick: “Some people are on the pitch. They think it’s all over. It is now”. And it was. 4 - 2 to England against West Germany. Thirty minutes earlier the Germans had equalised in the dying moments of the second half to take the game to extra time.

More drama we all share: Geoff Hurst’s second goal. Or the goal that wasn’t, as technology has since, I think, conclusively proved. The shot that crashed off the cross bar and did or didn’t cross the line. Of course, even if you weren’t alive at the time, you will know that the linesman, one Tofiq Bakhramov, from Azerbaijan (often incorrectly referred to as “Russian”) could speak not a word of English, signalled it as a goal.

Then there’s the England Captain, the oh-so-young and handsome Bobby Moore. The very embodiment of the era. You can picture him now wiping his muddy hands on his white shorts before he shakes hands with a youthful Queen Elizabeth. Later you see him lifted aloft by his team mates holding the small golden Jules Rimet trophy.

How incredible, how simply marvellous that as a nation we share such golden memories. How sad for the Brazilians and Germans. Their more numerous triumphs are dissipated through the generations. In those countries each generation will remember each victory but not with the intensity with which we English still celebrate 1966. It’s as if sex was best the first time. The first cut is the deepest.

On Colin’s dad’s TV the pictures were black and white and so were the flags. Recently I looked at the full colour Pathe newsreel of the game. It’s the red, white and blue of the Union Jack that dominates. The red cross of Saint George didn’t really come into prominence until the Nineties. The left don’t like flags much, unless they’re “deepest red”. Certainly not the Union Flag. It smacks of imperialism perhaps. In 1966 we didn’t seem to know if we were English or British. Maybe there was, and still is, something admirable and casual about not knowing who we are or what is our proper flag. 

Twelve years later I’m in Cuba at the “World Festival of Youth” – the only occasion I’ve represented my country. It was my chance to march into a stadium under my nation’s flag. Sadly, it never happened as my fellow delegates argued for hours over what, if any, flag we British should walk behind. The delegation leaders – you will have heard of them now, but they were young and unknown then – Peter Mandelson, Trevor Phillips and Charles Clarke, had to find a way out of this impasse. In the end, each delegation walked into the stadium behind their flag, except the British. Poor Mandelson stood alone for hours holding Union Jack, sweltering in the tropical sun. No other country seemed to have a problem with their flag. I guess theirs speak of revolution; ours of colonialism.

On Saturday 30 July BBC Radio 2 will commemorate the 50th anniversary of the 1966 World Cup Final, live from Wembley Arena. Such a celebration is only possible because on 16 occasions we failed to win that trophy. Let’s banish this idea of “Fifty years of hurt” once and for all and embrace the joy of only winning once.

Phil Jones edits the Jeremy Vine Show on BBC Radio 2. On Saturday 30 July the station celebrates the 50th anniversary of the 1966 World Cup Final live from Wembley Arena, telling the story of football’s most famous match, minute by minuteTickets are available from: www.wc66.org