The age of the social sonogram - where does the oversharing end?

The only way to cure the "too much information" epidemic is... too much information.

We all have different ways of breaking special news. Some of us get straight on the phone to our mums; some of us go for civilised dinners with other halves and best friends; some of us crack out the city’s best cornershop cava. However you want to share the news of that promotion, pregnancy or personal pride, you can be sure that the big bad world now offers a million and one ways to do it - and by the big bad world, we mean the internet.

There’s no denying that the internet is more real than reality these days: Facebook has more photos of you than your parents’ baby albums; hundreds of people on Twitter who you can socialise with daily will only ever exist for you in cyberspace; and the power of Skype has meant that many a long distance relationship has been brought closer by high-definition wanking. Problem is, what if the nature of your social network changes? Nothing illustrated this more than when reports started coming in that Facebook was showing private messages sent between friends from 2007 and 2008, prompting an (online) uproar about privacy. In fact, the issue was just that we’d all forgotten how candid we used to be when Facebook was merely a fledgling chick rather than a huge, gold-plated turkey. Back when you only had 15 friends, "got laid last night, lol" seemed totes fine to post on your best mate’s wall. But now your friend list is pushing 500, your relationship status links back to your boyfriend, and you’re applying for that ultra prestigious civil service job, that one night of WKD-fuelled passion (yep, you drank that back then) doesn’t feel like something you want recorded anymore. Reality bites.

We’ve found out about more than our fair share of weddings and baby-makings through social media, in increasingly crass ways (3D sonogram as a profile pic, anyone?) We were even fortunate to come across a T-shirt in a shop window the other day, surely a strong contender for "creepiest piece of attire in the world" (alongside lederhosen) which showed a blurry sonogram reproduction with the caption "Daddy’s little girl". We hadn’t realised that it was possible to act pervy about a foetus, but there you go.

So in this age of social sonograms and pregnancy apps, we come to the inevitable question: how much have we fucked up the kids this time? Jezebel concurred with the New York Times this week that we should take fewer pictures of our children, after journalist and psychologist David Zweig noticed that his 3-year-old daughter requested nonstop photos and was becoming constantly aware of her looks. By school age, we may as well resign ourselves to the fact that she’ll be pinning her own first paintings on a Pinterest board. Which would all be totally cool, if we weren’t using most of our imagery in the media nowadays for evil.

"Celebrity mag" culture has led us all to comment on K-Middy’s breasts, Lady Gaga’s arse in fishnets and Kylie’s sweat patches with startling regularity. And while men undoubtedly suffer from this scrutiny too, women are usually in the front line for a spraying of spite-filled glossy pink bullets. Constant awareness, a la Zweig’s 3-year-old, is necessary to survive in a world where an iPhone might be whipped out and used against you at any moment. Meanwhile, you must guard your online persona fiercely: as your finger hovers over a more truthful "like" on the page ("Lily likes Canesten" - the lifesaver of your Saturday thrush!), you turn regretfully towards something that will set you up for a bit more online kudos and social media approval ("Lily likes Neutral Milk Hotel.")

And yet, the rigidly guarded social media persona is giving way to a new kind of internet twattery: what the kids call TMI, or Too Much Information. It has to be a dystopian mash-up of celebrity culture and reality TV that’s done it - there is now an assumption that people give a toss about the insignificant minutiae of your everyday life: what you had for breakfast, and, by extension, the contents of your womb. In other words, Facebook has become like Heat magazine, the trash rag in which nothing is sacred, except now it’s comprised entirely of your mates, former colleagues, and people you once shared a fag with outside Revolution in Manchester, all telling you about their hangover poo.

What’s terrifying is that the TMI is getting worse. The vogue for scanned sonograms has by now given way to iPhone photos of pregnancy tests showing a positive result, and it’s only a matter of time before it becomes commonplace to upload a birthing video or live tweet your girlfriend’s labour: "Stacey is 4cm dilated and just shat herself #epidural?"

We stand on the brink of this terrifying potential and there is only one solution. We have to beat these internet bellends at their own game. Whether it’s uploading a picture of your diaphragm alongside a winky emoticon ("getting lucky tonight!"), or posting the status update "not pregnant AGAIN! Woo!" alongside a smartphone photo of your Tampax Ultra, we need it to be (genital) warts and all oversharing. Just opened your clap clinic results? Get that chlamydia reaction video on YouTube, pronto. Recently had a colonoscopy? Excellent, whack it up there. Only once your online friends are confronted by the realities of your parasitic bowel will they take a step back and realise the implications of their behaviour. Before you know it you’ll be Mayor of the BPAS clinic on FourSquare, your repeat custom having ousted ring-wing fundamentalist nutjobs Fortydaysforlife, and your vagina will have its own Twitter account ("Just saw some tortellini shaped like Naomi Wolf and don’t think I’ll ever write again").

Meanwhile, your dullard acquaintances will resist papping their brunch and consign their baby photos to where they belong: offline, meaning the children of the future can be raised happy and free from constant monitoring. It’s high time their idiot parents learned their lessons - and only you, dear reader, can be the one to teach them.

Photograph: Geoff Livingston on Flickr

Rhiannon Lucy Cosslett and Holly Baxter are co-founders and editors of online magazine, The Vagenda.

Photo: Getty
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The rise of the green mayor – Sadiq Khan and the politics of clean energy

At an event at Tate Modern, Sadiq Khan pledged to clean up London's act.

On Thursday night, deep in the bowls of Tate Modern’s turbine hall, London Mayor Sadiq Khan renewed his promise to make the capital a world leader in clean energy and air. Yet his focus was as much on people as power plants – in particular, the need for local authorities to lead where central governments will not.

Khan was there to introduce the screening of a new documentary, From the Ashes, about the demise of the American coal industry. As he noted, Britain continues to battle against the legacy of fossil fuels: “In London today we burn very little coal but we are facing new air pollution challenges brought about for different reasons." 

At a time when the world's leaders are struggling to keep international agreements on climate change afloat, what can mayors do? Khan has pledged to buy only hybrid and zero-emissions buses from next year, and is working towards London becoming a zero carbon city.

Khan has, of course, also gained heroic status for being a bête noire of climate-change-denier-in-chief Donald Trump. On the US president's withdrawal from the Paris Agreement, Khan quipped: “If only he had withdrawn from Twitter.” He had more favourable things to say about the former mayor of New York and climate change activist Michael Bloomberg, who Khan said hailed from “the second greatest city in the world.”

Yet behind his humour was a serious point. Local authorities are having to pick up where both countries' central governments are leaving a void – in improving our air and supporting renewable technology and jobs. Most concerning of all, perhaps, is the way that interest groups representing business are slashing away at the regulations which protect public health, and claiming it as a virtue.

In the UK, documents leaked to Greenpeace’s energy desk show that a government-backed initiative considered proposals for reducing EU rules on fire-safety on the very day of the Grenfell Tower fire. The director of this Red Tape Initiative, Nick Tyrone, told the Guardian that these proposals were rejected. Yet government attempts to water down other EU regulations, such as the energy efficiency directive, still stand.

In America, this blame-game is even more highly charged. Republicans have sworn to replace what they describe as Obama’s “war on coal” with a war on regulation. “I am taking historic steps to lift the restrictions on American energy, to reverse government intrusion, and to cancel job-killing regulations,” Trump announced in March. While he has vowed “to promote clean air and clear water,” he has almost simultaneously signed an order to unravel the Clean Water Rule.

This rhetoric is hurting the very people it claims to protect: miners. From the Ashes shows the many ways that the industry harms wider public health, from water contamination, to air pollution. It also makes a strong case that the American coal industry is in terminal decline, regardless of possibile interventions from government or carbon capture.

Charities like Bloomberg can only do so much to pick up the pieces. The foundation, which helped fund the film, now not only helps support job training programs in coal communities after the Trump administration pulled their funding, but in recent weeks it also promised $15m to UN efforts to tackle climate change – again to help cover Trump's withdrawal from Paris Agreement. “I'm a bit worried about how many cards we're going to have to keep adding to the end of the film”, joked Antha Williams, a Bloomberg representative at the screening, with gallows humour.

Hope also lies with local governments and mayors. The publication of the mayor’s own environment strategy is coming “soon”. Speaking in panel discussion after the film, his deputy mayor for environment and energy, Shirley Rodrigues, described the move to a cleaner future as "an inevitable transition".

Confronting the troubled legacies of our fossil fuel past will not be easy. "We have our own experiences here of our coal mining communities being devastated by the closure of their mines," said Khan. But clean air begins with clean politics; maintaining old ways at the price of health is not one any government must pay. 

'From The Ashes' will premiere on National Geograhpic in the United Kingdom at 9pm on Tuesday, June 27th.

India Bourke is an environment writer and editorial assistant at the New Statesman.

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