Feminism doesn’t mean learning to play the game - it’s a total game-changer

Women shouldn't have to "emulate male behaviour" to get ahead.

Another day, another columnist demonstrating just how warped the public perception of "feminism" is. 

Today in The Guardian, Hannah Betts revealed that "Feminism and flirtation are by no means unlikely bedfellows". Thanks Hannah. I’d no idea.

Apparently, joint research from the University of California, Berkeley and the London School of Economics demonstrates that women who use "feminine wiles" get ahead better in life – to be exact, used in negotiation, the use of these "wiles" improves one’s "prospects of brokering success by up to a third". So far, so depressingly uncontentious; Betts herself refers to Catherine Hakim’s Honey Money: The Power of Erotic Capital - a book which, like Betts’s article, does nothing to challenge gender norms, and everything to teach women how to play the game.

According to Betts, an ability to play the game and deploy "the theatricality of femininity", could "prove one of feminism’s chief weapons" – if only the dour, naysaying, “dungaree”-wearing crowd would just let us chicas get our flirt on.

So what’s the issue? Should the dungarees just slip into something more sexual?

Short answer, no.

Firstly, this type of reductive, lazy stereotyping is debate at its most disingenuous. Betts creates and dispenses with her mythical adversary by undermining her – and, by extension, anyone else who actually genuinely exists and genuinely disagrees with Betts’s argument. "Oh, you disagree with me?" Betts snidely says. Well, I’ve dealt with your sort – you’re that mythical ‘Seventies’ feminist, and I’ve already pointed out that you’re too vested in your dungarees to bother arguing with – you’ll ‘never be happy’.

Betts’s choice of words is telling here – she doesn’t say that this type of feminist will never agree, she says they’ll "never be happy" with the type of "feminism" she proposes. It’s a subtle difference, but an important one. By presenting those who oppose her version of "feminism" as unhappy rather than disagreeing, she undermines the position from which they disagree. It is presented as emotion, rather than logic – women are emotional and illogical – where have I heard that one before? Or maybe it was here? Even more insidiously, Betts’s image of the unhappy feminist in a shapeless onesie buys into the decades-old patriarchal dismissal of feminists as joyless, sexless crones, who exist only to ruin everyone else’s fun. So, who wants to align themselves with illogical killjoys? No, me neither. Betts / Patriarchy 1: Feminism: 0

Betts quotes research director Dr Laura Kray, who said that, “Feminine charm is a strategic behaviour aimed at making the person you are negotiating with feel good in order to get them to agree to your goals.” Betts extrapolates from this:

"According to Kray and her team, charm evolved to meet the vexed issue that, while being perceived as too masculine is disapproved of in women, failure to meet masculine norms means that they are considered less competent. A little light flirtation allows women to emulate male behaviour, while creating an alluring diversion."

So, Betts reasons, by being critical of this type of behaviour, feminists are preventing women from getting on in life – and who could argue with that?

Let me try.

The fundamental problem with Betts’ argument is that she has a woefully short-sighted vision of what feminism could achieve. Feminism isn’t against women using sex because feminists are sexless, feminism is against women using sex because it is indicative of the prevailing inequity which means that women have to use sexual attraction in order to "divert" men, and enable them to "emulate male behaviour". Betts points to the use of flirtation by Elizabeth I and Margaret Thatcher – two women who, against all sexist odds, came to power. Betts herself says of Thatcher, "If Alan Clark and his cronies were going to objectify her, then she was going to work it." And that "if" is crucial: Thatcher flirted because they objectified her. It was a tactic, deployed in order to deal with sexism. So the use of "feminine wiles" by these two women is not something to be celebrated; it is something to be deplored.

Betts attempts to illustrate the reasonableness of her point by presenting flirting as the female counterpart to "rhetoric". She says that like this ‘”manly” art', flirtation relies on sprezzatura. But Betts is being disingenuous here – and she must know it. Rhetoric was one of the key elements of Renaissance Humanism; it was, and remains, intensely cerebral, and the dichotomy between male rhetoric and female flirtation harks back to the ancient principle that aligned the man with the mind and the woman with the body. Using rhetoric displays your mental agility, your ability to dazzle your adversary with your words; flirting relies on your sex-appeal. Therefore, Betts’s clumsy attempt to use Camus’s assertion that ”Charm is a way of getting the answer yes without asking a clear question” is, like her throwing around of Butler and de Beauvoir, in itself a diversionary tactic – designed to distract us from the reality that her argument merely rehearses centuries-old gender disparities, rather than attempting to challenge their foundations. If she were dead. Butler would be turning in her grave to be thus co-opted.

Betts is not wrong to suggest that feminine "wiles" help women get what they want. But she is wrong to suggest that this type of behaviour should be the natural ally of feminism. Feminism doesn’t mean learning to play the game: it’s a total game-changer.

Caroline Criado-Perez has just completed at degree in English Language & Literature at Oxford as a mature student, and is about to start a Masters in Gender at LSE. She is also the founder of the Week Woman blog and tweets as @WeekWoman

 

A couple flirting beside a Christmas tree, December 1955. Photograph: Getty Images

Caroline Criado-Perez is a freelance journalist and feminist campaigner. She is also the co-founder of The Women's Room and tweets as @CCriadoPerez.

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What Charles Windsor’s garden reveals about the future of the British monarchy

As an open-minded republican, two things struck me. 

First we are told that the Chancellor, Philip Hammond, has lost his battle for a “soft” Brexit. In a joint article, he and the International Trade Secretary, Liam Fox, the hardest of the ministerial Brexiteers, seem to agree that the UK will leave the European customs union in 2019. Then we get a reverse ferret. Hammond will go for a softish Brexit, after all. A government paper states that the UK will seek a “temporary customs union” in the “transition period” that, it hopes, will follow Brexit.

All this is a taste of things to come. We shall see many more instances of hard and soft Brexiteers celebrating victory or shrieking about betrayal. We shall also see UK and EU leaders storming out of talks, only to return to negotiations a few days later. My advice is to ignore it all until Friday 29 March 2019, when UK and EU leaders will emerge from all-night talks to announce a final, impenetrable fudge.

Lessons not learned

What you should not ignore is the scandal over Learndirect, the country’s largest adult training and apprenticeships provider. An Ofsted report states that a third of its apprentices receive none of the off-the-job training required. In a random sample, it found no evidence of learning plans.

Labour started Learndirect in 2000 as a charitable trust controlled by the Department for Education. It was sold to the private equity arm of Lloyds Bank in 2011 but remains largely reliant on public money (£158m in 2016-17). Since privatisation, 84 per cent of its cash has gone on management fees, interest payments and shareholder dividends. It spent £504,000 on sponsoring the Marussia Formula One team in an attempt to reach “our core customer group… in a new and exciting way”. The apprentices’ success rate fell from 67.5 per cent before privatisation to 57.8 per cent now.

This episode tells us that, however the Brexit process is going, Britain’s problems remain unchanged. Too many services are in the hands of greedy, incompetent private firms, and we are no closer to developing a skilled workforce. We only know about Learndirect’s failure because the company’s attempt to prevent Ofsted publishing its report was, after ten weeks of legal wrangling, overthrown in the courts.

A lot of hot air

Immediately after the Paris climate change accord in 2015, I expressed doubts about how each country’s emissions could be monitored and targets enforced. Now a BBC Radio 4 investigation finds that climate-warming gases emitted into the atmosphere far exceed those declared under the agreement. For example, declarations of methane emissions from livestock in India are subject to 50 per cent uncertainty, and those in Russia to 30-40 per cent uncertainty. One region in northern Italy, according to Swiss scientists, emits at least six times more climate-warming gases than are officially admitted. Remember this when you next hear politicians proclaiming that, after long and arduous negotiations, they have achieved a great victory.

Come rain or come shine

Climate change, scientists insist, is not the same thing as changes in the weather but writing about it brings me naturally to Britain’s wet August and newspaper articles headlined “Whatever happened to the sunny Augusts of our childhood?” and so on. The Daily Mail had one in which the writer recalled not a “single rainy day” from his family holidays in Folkestone. This, as he explained, is the result of what psychologists call “fading affect bias”, which causes our brains to hold positive memories longer than negative ones.

My brain is apparently atypical. I recall constant frustration as attempts to watch or play cricket were interrupted by rain. I remember sheltering indoors on family holidays with card games and books. My life, it seems, began, along with sunshine, when I left home for university at 18. Do psychologists have a name for my condition?

High and dry

Being an open-minded republican, I bought my wife, a keen gardener, an escorted tour of the gardens at Highgrove, the private residence of the man I call Charles Windsor, for her birthday. We went there this month during a break in the Cotswolds. The gardens are in parts too fussy, rather like its owner, but they are varied, colourful and hugely enjoyable. Two things struck me. First, the gardens of the elite were once designed to showcase the owner’s wealth and status, with the eye drawn to the grandeur of the mansion. Highgrove’s garden is designed for privacy, with many features intended to protect royalty from the prying public and particularly the press photographers’ long lenses. Second, our guide, pointing out what the owner had planted and designed, referred throughout to “His Royal Highness”, never “Charles”. I am pondering what these observations mean for the monarchy and its future.

Sympathy for the devil

Before leaving for the Cotswolds, we went to the Almeida Theatre in north London to see Ink, featuring Rupert Murdoch’s relaunch of the Sun in 1969. Many accounts of Murdoch  portray him as a power-crazed monster and his tabloid hacks as amoral reptiles. Ink is far more nuanced. It shows Murdoch as a mixture of diffidence, charm and menace, in love with newspapers and determined to blow apart a complacent,
paternalistic British establishment.

You may think that he and the Sun had a permanently coarsening effect on public life and culture, and I would largely agree. But he was also, in his own way, a 1960s figure and his Sun, with its demonic energy, was as typical a product of that decade as the Beatles’ songs. The play strengthened my hunch that its author, James Graham, who also wrote This House, set in the parliamentary whips’ offices during the 1970s, will eventually be ranked as the century’s first great playwright.

Peter Wilby was editor of the Independent on Sunday from 1995 to 1996 and of the New Statesman from 1998 to 2005. He writes the weekly First Thoughts column for the NS.

This article first appeared in the 17 August 2017 issue of the New Statesman, Trump goes nuclear