Alan White's Olympic diary: Can the Olympics put an end to our terrible treatment of female athletes?

Team GB's fantastically successful female Olympians mean we surely can't ignore women's sport any longer.

British female athletes have bossed these games. They don’t quite have the numbers (at the time of writing eight of our 22 gold medals and six of our 13 silvers have been won by women or teams containing them),  but it may well be the female performances that live longest in the memory.

Think of Gemma Gibbons and the cathartic salutation to her mother against the crowd’s roar, as she secured a place in the judo final. Think of the staggering bravery of Laura Trott (of whom Jeremy Vine said: “It is impossible to believe there is cruelty in the world when you have heard [her] giggle”), born prematurely with a collapsed lung, and liable to vomit after every race. Think of the envy-inducing combination of athletic perfection and sheer bloody niceness that is Jessica Ennis.

Watching these women hasn’t just encouraged us to engage with affable, compelling characters. It’s been thrilling viewing: edge-of-the-seat, high-octane sport delivered by ferociously talented athletes at the peak of their powers. Things couldn’t be better, could they?

And yet only a few days ago, there was a dissenting voice in the form of Lizzie Armitstead, silver medalist in the women’s road race. She took the opportunity of her increased exposure to speak out: “Sexism is a big issue in women sport - salary, media coverage, general things you have to cope with in your career. If you focus too much on that you get disheartened."

It was quickly forgotten amid the joyous bonhomie. But let’s rewind a few months – to the announcement of the shortlist for BBC Sports Personality of the Year 2011. You might not remember this, but not a single woman was named. There was an outcry, and the broadcaster was quick to blame the sports editors that made the selections. It didn’t quite have time to explain why those editors were drawn from, among others, the likes of such publications as Nuts and Zoo.

Now admittedly these magazines do encourage one form of exercise that’s improved the cardiovascular systems of many a 14-year-old, but as the ever-excellent Andy Bull has pointed out, are their editors really more clued-up than those of, say, sportsister or womensportreport? 2011 wasn’t a vintage year for British women’s sport, but it was certainly good enough for a couple of names to make the shortlist. Worth noting some of those in Team GB that are now household names had successful seasons – in particular Katherine Grainger.

Maybe the problem was less their achievements than the lack of exposure they received. It was this suspicion that prompted Stella Creasy, MP for Walthamstow, to ask the BBC about its coverage of women’s sport. She tells me: “The fact the BBC gives more coverage to darts alone than women's sport in total is so surprising and frustrating - the debacle over Sports Personality of the Year was a symptom of a broader problem where women's events aren't covered, so aren't on the radar for those voting. The interest in watching and ability of those involved merits a fundamental rethink by all concerned.”

The coverage question feeds into something else. This report by the Women’s Sport and Fitness Foundation has received the square root of bugger all interest until now, but maybe people will start to take a little more. You see, it points out that between January 2010 and August 2011, men’s sport received 61.1 per cent of commercial sponsorship. How much do you think women got? You're wrong, probably. The answer would be half a per cent. You can moan at me about how women should take a pay cut or play five sets in professional tennis (and I’ll listen, at least), but there’s no way on earth you can justify a figure like that.

And I’m trying to confine the issue to Britain here. It’s great to see female Saudi Arabian athletes, but how much pressure has the IOC brought to bear on the kingdom to let them train in their own country? In fact the more you look around the world the worse the treatment of female athletes seems, and before you know it you’re doing a passable impression of Germaine Greer watching Top Gear.

Why the bloody hell should America’s strongest woman have to live in poverty? What in the name of God is this all about? And this? Back in Britain, isn’t this just a bit disrespectful, come to think of it? Do we perhaps think this lady should have received more sponsorship? And sod this for a game of soldiers: it’s all just insidious, isn’t it? I could keep going with this stuff – for some time, actually – but at this rate I’ll end up burning all my partner’s bras on her behalf or something.

So let me conclude on a more upbeat note. Here’s Dr Creasy again: “The idea people don't want to watch women's sport has been blown apart by the audiences for our Olympians - whether on the football or hockey pitch, in the Velodrome, the swimming pool, indoors or on the track, Britain's female sporting talent is big news. I just hope the Games will finally win the case many of us have been trying to highlight with broadcasters, to change their ways."

 

Odds and Ends

 

How to lift 247kg over your head – and win Olympic Gold.

Nice little Alistair Brownlee story.

I love Aliya Mustafina, so this is the site for me.

Bryony Gordon was with Victoria Pendleton’s family for her last hurrah.

Speaking of Pendleton, here she is with Laura Trott, a few years ago. And here is Laura Trott is with Wiggo. The interviews linked to on that first picture are worth watching as well.

John Inverdale’s Wikipedia page: hacked again.

Possibly the worst Olympics headline you’ll ever read.

Boris playing the fool again.

Are you a conflicted lefty watching the Olympics? Then here’s the site for you.

Jessica Ennis and Bradley Wiggins went to see the Stone Roses.

Chris Hoy’s mum can’t look.

So going forward, that’s all good.

This will be one of the defining moments of the Games.
 

British cyclists Dani King, Laura Trott, and Joanna Rowsell with their gold medals. Photograph: Getty Images

Alan White's work has appeared in the Observer, Times, Private Eye, The National and the TLS. As John Heale, he is the author of One Blood: Inside Britain's Gang Culture.

Getty
Show Hide image

Air pollution: 5 steps to vanquishing an invisible killer

A new report looks at the economics of air pollution. 

110, 150, 520... These chilling statistics are the number of deaths attributable to particulate air pollution for the cities of Southampton, Nottingham and Birmingham in 2010 respectively. Or how about 40,000 - that is the total number of UK deaths per year that are attributable the combined effects of particulate matter (PM2.5) and Nitrogen Oxides (NOx).

This situation sucks, to say the very least. But while there are no dramatic images to stir up action, these deaths are preventable and we know their cause. Road traffic is the worst culprit. Traffic is responsible for 80 per cent of NOx on high pollution roads, with diesel engines contributing the bulk of the problem.

Now a new report by ResPublica has compiled a list of ways that city councils around the UK can help. The report argues that: “The onus is on cities to create plans that can meet the health and economic challenge within a short time-frame, and identify what they need from national government to do so.”

This is a diplomatic way of saying that current government action on the subject does not go far enough – and that cities must help prod them into gear. That includes poking holes in the government’s proposed plans for new “Clean Air Zones”.

Here are just five of the ways the report suggests letting the light in and the pollution out:

1. Clean up the draft Clean Air Zones framework

Last October, the government set out its draft plans for new Clean Air Zones in the UK’s five most polluted cities, Birmingham, Derby, Leeds, Nottingham and Southampton (excluding London - where other plans are afoot). These zones will charge “polluting” vehicles to enter and can be implemented with varying levels of intensity, with three options that include cars and one that does not.

But the report argues that there is still too much potential for polluters to play dirty with the rules. Car-charging zones must be mandatory for all cities that breach the current EU standards, the report argues (not just the suggested five). Otherwise national operators who own fleets of vehicles could simply relocate outdated buses or taxis to places where they don’t have to pay.  

Different vehicles should fall under the same rules, the report added. Otherwise, taking your car rather than the bus could suddenly seem like the cost-saving option.

2. Vouchers to vouch-safe the project’s success

The government is exploring a scrappage scheme for diesel cars, to help get the worst and oldest polluting vehicles off the road. But as the report points out, blanket scrappage could simply put a whole load of new fossil-fuel cars on the road.

Instead, ResPublica suggests using the revenue from the Clean Air Zone charges, plus hiked vehicle registration fees, to create “Pollution Reduction Vouchers”.

Low-income households with older cars, that would be liable to charging, could then use the vouchers to help secure alternative transport, buy a new and compliant car, or retrofit their existing vehicle with new technology.

3. Extend Vehicle Excise Duty

Vehicle Excise Duty is currently only tiered by how much CO2 pollution a car creates for the first year. After that it becomes a flat rate for all cars under £40,000. The report suggests changing this so that the most polluting vehicles for CO2, NOx and PM2.5 continue to pay higher rates throughout their life span.

For ClientEarth CEO James Thornton, changes to vehicle excise duty are key to moving people onto cleaner modes of transport: “We need a network of clean air zones to keep the most polluting diesel vehicles from the most polluted parts of our towns and cities and incentives such as a targeted scrappage scheme and changes to vehicle excise duty to move people onto cleaner modes of transport.”

4. Repurposed car parks

You would think city bosses would want less cars in the centre of town. But while less cars is good news for oxygen-breathers, it is bad news for city budgets reliant on parking charges. But using car parks to tap into new revenue from property development and joint ventures could help cities reverse this thinking.

5. Prioritise public awareness

Charge zones can be understandably unpopular. In 2008, a referendum in Manchester defeated the idea of congestion charging. So a big effort is needed to raise public awareness of the health crisis our roads have caused. Metro mayors should outline pollution plans in their manifestos, the report suggests. And cities can take advantage of their existing assets. For example in London there are plans to use electronics in the Underground to update travellers on the air pollution levels.

***

Change is already in the air. Southampton has used money from the Local Sustainable Travel Fund to run a successful messaging campaign. And in 2011 Nottingham City Council became the first city to implement a Workplace Parking levy – a scheme which has raised £35.3m to help extend its tram system, upgrade the station and purchase electric buses.

But many more “air necessities” are needed before we can forget about pollution’s worry and its strife.  

 

India Bourke is an environment writer and editorial assistant at the New Statesman.