Pinkwashing is no cause for Pride

Pride has become just another chance for corporations to parade their "values"

In the early morning hours of June 28, 1969, something perfectly ordinary happened: a gay bar, the Stonewall Inn, in Greenwich Village, New York, was raided by the cops. At the time, gay bars were illegal, Mafia-run, and frequently the subject of police violence.

What made this particular night extraordinary was that the patrons fought back. First bottles and beer cans were thrown at the police, then bricks and cobblestones. Burning rubbish was thrown into the Inn and police responded by turning a firehose on the crowd. 13 people were arrested, four police officers were injured, and at least two patrons were severely beaten by the police.

Several days of sporadic and spontaneous protest erupted, including two more nights of rioting, with police struggling to regain control.

The first Pride marches, in New York, Los Angeles and Chicago, took place on June 28, 1970, in commemoration of the riots.

Today, as queer Londoners take to the streets for the parade which forms the centrepiece of London’s WorldPride festival, Pride is an unrecognisably different affair: a three-week consumer-fest replete with corporate sponsors (including, incongruously, the Trades Union Congress side-by-side with viciously anti-union companies like Coca Cola).

It’s a spectacle indicative of an LGBT (lesbian, gay, bisexual and transgender) movement that is increasingly being assimilated into the mainstream, but at the cost of our radicalism and transformative potential.

We are becoming just another interest group, another demographic, another corporate social responsibility box-ticking excercise allowing big business to claim progressive credentials, obscuring the exploitation at the heart of their operation behind a veil of positive pink-PR. But hey, at least we can be "Out @ Tesco" while earning a pittance on workfare.

On Thursday, Pride London hosted a £250-a-plate gala dinner, at which US Secretary of State Hillary Clinton was presented with an award in recognition of her saying some nice platitudinous things about us on a global stage, while her administration continues to hide behind mealy-mouthed "State’s rights" excuses for their lack of concrete progress in improving the status of LGBT Americans. This is more or less the same State’s rights discourse that was historically used to stall the progress of Civil Rights for black Americans time and again.

Meanwhile US troops continue to destroy lives in Afghanistan (including those of LGBT Afghans) and Private Manning (who is commonly described as gay, but is actually a trans woman who identifies as Breanna) rots in her government’s prison for revealing details of US atrocities in Iraq.

This phenomenon, whereby LGBT concerns are co-opted by reactionary groups and institutions - big business, establishment politicians, the far-right, militarists, the police - in order to cast their agendas in a progressive light, is known as "pinkwashing". (The term is borrowed from Breast Cancer Action, who used it to criticise companies who use their pink ribbon purely for PR purposes.) It’s a phenomenon that’s becoming increasingly prevalent and through our silence we are complicit: unless we speak out, we allow the Right to speak for us, to hijack our struggles and our history for their own purposes.

Often, the target of this process is Muslims, who are vilified as homophobic fanatics – a pre-modern barbarian threat to the status of LBGT people in the enlightened West. This framing of Muslims is then used to justify oppression. Far-right groups like the English Defence League have successfully employed this tactic in order to gain support for their racist politics beyond the traditional football hooligan base of far-right street movements, while the apartheid regime in Israel frequently refers to its relatively progressive position on LGBT rights to justify its continued suppression of Palestinians both within the state of Israel and in the Occupied Territories.

While the Gay Liberation Front – who were forged from the white-heat of the Stonewall Rebellion as the movement of organised queer militancy - actively sought to build links with groups such as the Black Panthers, on the understanding that our emancipation is inextricably bound up with the freedom of other oppressed groups, the contemporary LGBT movement increasingly sees itself as just another special interest group fighting its own corner. We have lost our understanding of solidarity.

To paraphrase Desmond Tutu, if we remain neutral towards injustice, in the hopes that it will lead to incremental progress on our concerns, we have chosen the side of the oppressor.

We should fight for a society that’s inclusive of LGBT people, but we must also fight for a society that’s worth being included in.

The Rainbow flag flies above the cabinet office. But do queer people really want Nick Clegg's support? Photograph: Getty Images

Aidan Rowe is a queer anarchist blogger and activist.

Ben Pruchnie/Getty Images
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Commons Confidential: Fearing the Wigan warrior

An electoral clash, select committee elections as speed dating, and Ed Miliband’s political convalescence.

Members of Labour’s disconsolate majority, sitting in tight knots in the tearoom as the MP with the best maths skills calculates who will survive and who will die, based on the latest bad poll, observe that Jeremy Corbyn has never been so loyal to the party leadership. The past 13 months, one told me, have been the Islington rebel’s longest spell without voting against Labour. The MP was contradicted by a colleague who argued that, in voting against Trident renewal, Corbyn had defied party policy. There is Labour chatter that an early general election would be a mercy killing if it put the party out of its misery and removed Corbyn next year. In 2020, it is judged, defeat will be inevitable.

The next London mayoral contest is scheduled for the same date as a 2020 election: 7 May. Sadiq Khan’s people whisper that when they mentioned the clash to ministers, they were assured it won’t happen. They are uncertain whether this indicates that the mayoral contest will be moved, or that there will be an early general election. Intriguing.

An unguarded retort from the peer Jim O’Neill seems to confirm that a dispute over the so-called Northern Powerhouse triggered his walkout from the Treasury last month. O’Neill, a fanboy of George Osborne and a former Goldman Sachs chief economist, gave no reason when he quit Theresa May’s government and resigned the Tory whip in the Lords. He joined the dots publicly when the Resolution Foundation’s director, Torsten Bell, queried the northern project. “Are you related to the PM?” shot back the Mancunian O’Neill. It’s the way he tells ’em.

Talk has quietened in Westminster Labour ranks of a formal challenge to Corbyn since this year’s attempt backfired, but the Tories fear Lisa Nandy, should the leader fall under a solar-powered ecotruck selling recycled organic knitwear.

The Wigan warrior is enjoying favourable reviews for her forensic examination of the troubled inquiry into historic child sex abuse. After Nandy put May on the spot, the Tory three-piece suit Alec Shelbrooke was overheard muttering: “I hope she never runs for leader.” Anna Soubry and Nicky Morgan, the Thelma and Louise of Tory opposition to Mayhem, were observed nodding in agreement.

Select committee elections are like speed dating. “Who are you?” inquired Labour’s Kevan Jones (Granite Central)of a stranger seeking his vote. She explained that she was Victoria Borwick, the Tory MP for Kensington, but that didn’t help. “This is the first time you’ve spoken to me,” Jones continued, “so the answer’s no.” The aloof Borwick lost, by the way.

Ed Miliband is joining Labour’s relaunched Tribune Group of MPs to continue his political convalescence. Next stop: the shadow cabinet?

Kevin Maguire is Associate Editor (Politics) on the Daily Mirror and author of our Commons Confidential column on the high politics and low life in Westminster. An award-winning journalist, he is in frequent demand on television and radio and co-authored a book on great parliamentary scandals. He was formerly Chief Reporter on the Guardian and Labour Correspondent on the Daily Telegraph.

This article first appeared in the 27 October 2016 issue of the New Statesman, American Rage