"Oh Wow": the life and death of Steve Jobs

The last words of the Apple founder revealed a side of him that was usually hidden.

If there's one thing I've learned from Walter Isaacson's biography of Steve Jobs, it's that there is no line between monster and genius: the Apple founder was undoubtedly both.

In my review -- to be published in this week's magazine -- I trace some of the "asshole" things that Jobs did: abandoning a pregnant girlfriend, "crowdsourcing" his decision to marry his wife Laurene, even parking in disabled spaces. But the biography also does a wonderful job of showing how the character traits that led him to those actions were exactly the ones that made him great.

Jobs believed the normal rules didn't apply to him. He refused to put up anything less than perfection, creating a team of "A players" at Apple. He made sure his products were as beautiful on the inside as the outside, even if no one would see it. He was also unafraid to tear up months of work if he had a better idea.

The result is that by the end of the book you can't help admiring him, even if you're not a fully paid-up member of the Cult of Apple (I've only got an iPhone and a MacBook, so I think that makes me a Christmas and Easter churchgoer). His death from pancreatic cancer is told simply and movingly: Isaacson does not flinch from the fact that Jobs's stubborness -- he believed that his vegan diet would halt the spread of his tumours -- meant he died earlier than he needed to. But nonetheless, the way Jobs dealt with his diagnosis revealed a side of the great showman we might never otherwise have seen.

Jobs spoke about his cancer in his 2005 Stanford commencement address:

Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything -- all external expectations, all pride, all fear of embarrassment or failure -- these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.

Now, his sister Mona has revealed his last words, in a eulogy reprinted in the New York Times:

Even now, he had a stern, still handsome profile, the profile of an absolutist, a romantic. His breath indicated an arduous journey, some steep path, altitude.

He seemed to be climbing.

But with that will, that work ethic, that strength, there was also sweet Steve's capacity for wonderment, the artist's belief in the ideal, the still more beautiful later.

Steve's final words, hours earlier, were monosyllables, repeated three times.

Before embarking, he'd looked at his sister Patty, then for a long time at his children, then at his life's partner, Laurene, and then over their shoulders past them.

Steve's final words were:


I'm sure there will be some people who aren't moved by that -- but I'm not one of them.

Helen Lewis is deputy editor of the New Statesman. She has presented BBC Radio 4’s Week in Westminster and is a regular panellist on BBC1’s Sunday Politics.

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Connected - to save time, money and lives

Businesses and the public sector in the UK are increasingly exploring new ways they can work with the help of connected technology – and the benefits this will bring.

We live in a world that’s increasingly connected. EE was born three years ago and has spent this time creating one of the fastest and most reliable 4G networks in any country. The effect of this growth means more for the British population as a whole, along with its critical infrastructure and emergency responders, than it does for individuals and consumers.

Why? Mobility, according to analysts CCS Insight, is “the fulcrum of digital transformation”. In the short time that mobile networks have existed – and the even shorter and more profound growth arc of 4G – mobility has moved from being about faster speeds and more services on our phones to a whole new world of possibilities for the way we live and work.

The latest mobile technologies can make small companies look big. And, the experts warn, they can make big companies look unintentionally small.

Over 500,000 businesses in the UK use our network and services to increase productivity and save money. Much of the public sector uses it to save money too – and save lives. We’d like to walk you through the stories emerging from this new world – sharing some examples of what happens when workers, customers and machines become truly connected.

Connected Vehicle

Businesses in the UK have long treated their cars, vans and other vehicles as their mobile offices, workshops or command centres, whether for field engineers, sales reps or dozens of other roles. But it’s not always been easy. 

That’s changing. Take utility Northumbrian Water. It is responsible for 55,000km of pipelines, many in rural parts of the UK. It has found a solution in the Connected Vehicle service from EE that is based on transportgrade equipment. External antennae on a van connect to a ruggedised router that deals with extreme temperatures and can handle vibrations from road surfaces. 4G becomes a shared WiFi connection for workers and devices out in the field, increasing their efficiency significantly as workers can stay connected on site, rather than having to travel back to the office.

And is it effective?

“The business case writes itself,” said Alan Sherwen, head of IS service and operations at Northumbrian Water, which is now looking at a wider rollout.

Beyond the private sector, the public sector is throwing off its image as a technology laggard. Blue-light fire, police and ambulance services are doing more than just seeing the potential.

East Midlands Ambulance Service’s head of IM&T, Steve Bowyer, describes his experience with 4G’s “reliable, consistently fast data connections” as “quite transformational”.

The ambulance service knows that every second counts, especially when accidents occur in remote locations.

Bowyer calls the use of 4G-connected vehicles “an extension of our control room” – for example, 4G-equipped ambulances allow paramedics to send vital information to hospitals ahead of arrival.

And it’s a similar story with the police. Officers collect and submit evidence from the scenes of crimes and accidents. Staffordshire Police has started to use connected vehicles and more broadly estimates its 4G devices provide the equivalent of 250,000 additional hours of policing time on the beat each year. That’s the equivalent of 100 extra officers.

Rapid Site

The technology we’re talking about – fast, robust, often rural connectivity – isn’t always about being on the move. Industries such as construction that occupy a location sometimes for a matter of months are also employing high-speed, managed services to serve those on site.

Jackson Civil Engineering used to have to wait three months to get a line installed. It was holding back the business.

“The challenges I face are making sure the guys on site get connectivity and transmit information from laptops, mobile phones and tablets,” said Justin Corneby, the company’s IT manager. “If there’s no connectivity for our guys on the ground it almost stops them working completely.” Now setup at a new location takes under three days, and speeds tend to be up to 60Mbps where, before, a fixed line gave the company 8Mbps.

Housing association Green Square faces a similar challenge in its efforts to supply about 400 homes every year in the west of England.

Mark Gingell, ICT service manager at Green Square, said: “[We have] some challenges about how do we get our staff access to the internet. What we want is a seamless process for them to be able to log on and have the information at hand. The ultimate goal is to make great places where people can live.”

Public WiFi – in a box

Other types of business are on this connected journey too. Richardson’s operates 310 holiday boats on the Norfolk Broads and 4G Public WiFi from EE means not only coverage and simplicity for customers wanting internet access but knowing that compliance and online safety for families, through web filtering, is taken care of. In fact a whole range of businesses are now possible, many employing mobile payments systems which through their security and 4G connections open up a world of pop-up possibilities to businesses big and small.

Connected Health 

And lastly, the NHS is showing us that innovation can be built on even relatively simple technology. ‘Did not attend’ – or DNAs – cost the health service around £900m every year. That breaks down as £137 for every missed hospital appointment, £45 for each at a GP’s surgery. 

Intelligent messaging from EE means patients get a text message and simply reply to cancel or confirm an appointment. DNAs have been reduced by 67 per cent in one case, freeing up slots for others. That means there is the potential to save the NHS over £500m annually, just by improving the booking and scheduling service for patients with intelligent messaging. Meanwhile healthcare professionals get to target groups by demographics – for example, elderly people when it’s flu jab season. In short, this approach saves time, saves money and even saves lives.

Now you can

When we were the first to launch 4G in the UK, we had a simple message: Now you can. Most people took that to mean simply that smartphones, tablets, laptops and upcoming smart devices could get a faster network connection. But it’s been about much more than that.

Today, being connected in this way is a vital component for business and Britain’s vital public services. Our recent research of 1,000 UK businesses shows that 50 per cent of customers say 4G is critical to their business success. They report a 10 per cent uptick in productivity when adopting 4G – and gains can be greater in the public sector.

And we’re nowhere near finished. Now any organisation in the private or public sector can share in this connected story, employing new technology and innovative approaches as a managed service or in any way that best works for them. We are just as excited about the next three years as the last three.