Google's brilliant salesmen

Google became a verb some time ago, through its suite of services it’s now graduated to being an ent

Having just celebrated their tenth anniversary, the boys at the big G have been so busy doing no evil of late, it’s becoming difficult to keep track.

In the last week or so, Google has launched a new web browser, version 3 of its image management software (with face recognition), sent a satellite into orbit (part financed by the DoD) to take pictures for use in Google Maps, filled in some of that pesky missing data on the map of Georgia and provided some tech-infrastructure for the Republican National Convention.

In all of this activity one of the initiatives that has been less reported is the announcement that they are stepping up the newspaper digitisation programme, which started back in 2006. The main development is the addition of full facsimile images of print pages, searchable and reproduced on screen using a very elegant browser-based reader. This gives an enriched account of the reported news of the time, contextualised by the advertising and print design of the day… At least, that’s if you can find something. There’s a very limited set of records available so far, although what there is proves compelling. The experience of seeing the microfiche translated to the browser is hugely seductive, and one could be tempted to sit back and breathe a sigh of relief that this is another element of your intellectual and professional life that you’ll soon be able to outsource to those well-meaning boys on the West Coast.

With an antitrust suit brewing around the proposed Yahoo! Deal (which could result in Google controlling (80 per cent of the online advertising market) it’s easy to be distracted from the monopolies which Google are already creating. Major universities are outsourcing their email to gMail, Google Apps is providing free groupware software for major organisations, tools such as the News archive are revolutionising the way in which research can be carried out and they are sole custodians of personal data the likes of which governments and credit agencies only dream of holding. But whilst the chirpy altruism of Page and Brin has propelled the company from student project through ten years of startling growth, the ‘no evil’ mantra surely can’t sustain it for a great deal longer. Even disregarding the concerns of the fiscal monopoly, we are becoming intellectually and professionally dependent on this extraordinary company. Google became a verb some time ago, through its suite of services it’s now graduated to being an entire workplace.

Google are software pioneers changing the landscape of the way we work and learn, but we shouldn’t forget what their business model and only major revenue stream is. They are brilliant ad-salesman.

Happy birthday Google!

Iain Simons writes, talks and tweets about videogames and technology. His new book, Play Britannia, is to be published in 2009. He is the director of the GameCity festival at Nottingham Trent University.
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“We can’t do this again”: Labour conference reactions to Jeremy Corbyn’s second victory

Overjoyed members, determined allies and concerned MPs are divided on how to unite.

“I tell you what, I want to know who those 193,229 people are.” This was the reaction of one Labour member a few rows from the front of the stage, following the announcement of Jeremy Corbyn’s victory at the Labour party conference. She was referring to support received by his defeated contender, Owen Smith, who won 38.2 per cent of the vote (to Corbyn’s 61.8 per cent).

But it’s this focus on the leader’s critics – so vehement among many (and there are a lot of them) of his fans – that many politicians, of either side, who were watching his victory speech in the conference hall want to put an end to.

“It’s about unity and bringing us all together – I think that’s what has to come out of this,” says shadow cabinet member and MP for Edmonton Kate Osamor. “It shouldn’t be about the figures, and how many votes, and his percentage, because that will just cause more animosity.”

Osamor, who is supportive of Corbyn’s leadership, is not alone in urging her colleagues who resigned from the shadow cabinet to “remember the door is never shut”.

Shadow minister and member of Labour’s National Executive Committee (NEC) Jon Ashworth – not a Corbyn loyalist, but focusing on making the shadow cabinet work together – shares the sentiment.

Standing pensively in front of the now-empty stage, he tells me he backs shadow cabinet elections (though not for every post) – a change to party rules that has not yet been decided by the NEC. “[It] would be a good way of bringing people back,” he says. “I’ve been involved in discussions behind the scenes this week and I hope we can get some resolution on the issue.”

He adds: “Jeremy’s won, he has to recognise a number of people didn’t vote for him, so we’ve got to unite.”

The former Foreign Secretary Margaret Beckett, another MP on the NEC, is sitting in the audience, looking over some documents. She warns that “it’s impossible to tell” whether those who resigned from Corbyn’s shadow cabinet would be willing to return, and is concerned about talent being wasted.

“We have a lot of excellent people in the party; there are new people now in the shadow cabinet who have had a chance to show their mettle but you need experience as well as ability,” she says.

Beckett, who has urged Corbyn to stand down in the past, hopes “everybody’s listening” to his call for unity, but questions how that will be achieved.

“How much bad blood there is among people who were told that there was plotting [against Corbyn], it’s impossible to tell, but obviously that doesn’t make for a very good atmosphere,” she says. “But Jeremy says we’ll wipe the slate clean, so let’s hope everybody will wipe the slate clean.”

It doesn’t look that way yet. Socialist veteran Dennis Skinner is prowling around the party conference space outside the hall, barking with glee about Corbyn’s defeated foes. “He’s trebled the membership,” he cries. “A figure that Blair, Brown and Prescott could only dream about. On average there’s more than a thousand of them [new members] in every constituency. Right-wing members of the parliamentary Labour party need to get on board!”

A call that may go unheeded, with fervent Corbyn allies and critics alike already straying from the unity message. The shadow justice secretary Richard Burgon is reminding the PLP that, “Jeremy’s won by a bigger margin this time”, and telling journalists after the speech that he is “relaxed” about how the shadow cabinet is recruited (not a rallying cry for shadow cabinet elections).

“If Jeremy wants to hold out an olive branch to the PLP, work with MPs more closely, he has to look very seriously at that [shadow cabinet elections]; it’s gone to the NEC but no decision has been made,” says Louise Ellman, the Liverpool MP and transport committee chair who has been critical of Corbyn’s leadership. “That might not be the only way. I think he has to find a way of working with MPs, because we’re all elected by millions of people – the general public – and he seems to dismiss that.”

“If he sees it [his victory] as an endorsement of how he’s been operating up until now, the problems which led to the election being called will remain,” Ellman warns. “If we’re going to be a credible party of government, we’ve got to reach out to the general electorate. He didn’t say anything about that in his speech, but I hope that perhaps now he might feel more confident to be able to change direction.”

Corbyn may have called for cooperation, but his increased mandate (up from his last stonking victory with 59.5 per cent of the vote) is the starkest illustration yet of the gulf between his popularity in Parliament and among members.

The fact that one attempt at a ceasefire in the party’s civil war – by allowing MPs to vote for some shadow cabinet posts – is in contention suggests this gulf is in danger of increasing.

And then where could the party be this time next year? As Osamor warns: “We should not be looking at our differences, because when we do that, we end up thinking it’s a good thing to spend our summer having another contest. And we can’t. We can’t do this again.”

Anoosh Chakelian is deputy web editor at the New Statesman.