"Man of the match", "keep calm and carry on", and other phrases you might get sued for using

Odd trademarks.

OFS Group is selling the rights to the phrase "Man of the Match". The trademark could fetch millions, as the owner will be able to sue companies who are using the phrase without their consent. It seems odd that such a well known phrase can be bought and sold, but it's not an isolated case. Here are some other surprising trademarks:

“Keep Calm and Carry On”

The wartime slogan wasn't trademarked until 2007, where it was registered by Surrey businessman Mark Coop in a landmark case of entrepeneurial spirit overcoming Blitz spirit. On his first attempt, in Britain, he was laughed out of the courtroom, but he managed to get it overruled by the European Union. He immediately started serving notices on other companies to get their versions of the poster withdrawn.

"Let’s Get Ready to Rumble"

This "very '80s" phrase was taken by Michael Buffer, the boxing and wrestling announcer. He licenced it to New York City taxi cabs in the late 1990s, where it was used, in his own voice, as a reminder for passengers to buckle their seatbets: "Let's get ready to rumble.... for SAFETY!" He also adapted it for a Kraft cheese commercial ("Lets get ready to crumble!"), although he has yet to take ownership of the adaptations fumble, bumble and stumble. By 2009 the phrase made him over £246m.

"That's hot"

Paris Hilton has had rights to the phrase  since 2007 - a bumper year for the franchising of ubiquitous phrases. She put the flexible phrase to use promoting a canned version of a sparkling wine called Rich Prosecco.

 

"That's hot" has been trademarked by Paris Hilton. Photograph, Getty Images.
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Donald Trump vs Barack Obama: How the inauguration speeches compared

We compared the two presidents on trade, foreign affairs and climate change – so you (really, really) don't have to.

After watching Donald Trump's inaugural address, what better way to get rid of the last few dregs of hope than by comparing what he said with Barack Obama's address from 2009? 

Both thanked the previous President, with Trump calling the Obamas "magnificent", and pledged to reform Washington, but the comparison ended there. 

Here is what each of them said: 

On American jobs

Obama:

The state of our economy calls for action, bold and swift.  And we will act, not only to create new jobs, but to lay a new foundation for growth.  We will build the roads and bridges, the electric grids and digital lines that feed our commerce and bind us together.  We'll restore science to its rightful place, and wield technology's wonders to raise health care's quality and lower its cost.  We will harness the sun and the winds and the soil to fuel our cars and run our factories.  And we will transform our schools and colleges and universities to meet the demands of a new age.

Trump:

For many decades we've enriched foreign industry at the expense of American industry, subsidized the armies of other countries while allowing for the very sad depletion of our military.

One by one, the factories shuttered and left our shores with not even a thought about the millions and millions of American workers that were left behind.

Obama had a plan for growth. Trump just blames the rest of the world...

On global warming

Obama:

With old friends and former foes, we'll work tirelessly to lessen the nuclear threat, and roll back the specter of a warming planet.

Trump:

On the Middle East:

Obama:

To the Muslim world, we seek a new way forward, based on mutual interest and mutual respect. To those leaders around the globe who seek to sow conflict, or blame their society's ills on the West, know that your people will judge you on what you can build, not what you destroy. 

Trump:

We will re-enforce old alliances and form new ones and unite the civilized world against radical Islamic terrorism, which we will eradicate completely from the face of the earth.

On “greatness”

Obama:

In reaffirming the greatness of our nation we understand that greatness is never a given. It must be earned.

Trump:

America will start winning again, winning like never before.

 

On trade

Obama:

This is the journey we continue today.  We remain the most prosperous, powerful nation on Earth.  Our workers are no less productive than when this crisis began.  Our minds are no less inventive, our goods and services no less needed than they were last week, or last month, or last year.  Our capacity remains undiminished.  

Trump:

We must protect our borders from the ravages of other countries making our product, stealing our companies and destroying our jobs.

Protection will lead to great prosperity and strength. I will fight for you with every breath in my body, and I will never ever let you down.

Stephanie Boland is digital assistant at the New Statesman. She tweets at @stephanieboland