Picture Book of the Week: Yes to a Rosy Future

Bashar al-Assad's last campaign.

“His portraits are everywhere: gas stations, bus stops, supermarkets, restaurants. On top of posters that are faded, sometimes torn, new portraits are added. Whatever their size, whether a publicity handout or a tarp covering the side of a building, they are omnipresent and picture a calm, imposing leader.”

These words, written by Christian Brändle – director of the Zurich Design Museum – in his afterward to Yes to a Rosy Future, (Trolley, £12.99) encapsulate the eerie magnetism of Nicolas Righetti’s latest photo book: a series taken during the Syrian dictator Bashar al-Assad’s last presidential campaign. Righetti left Beruit during the 2007 Lebanese conflict, taking shelter in Syria in time for the controversial May elections that saw al-Assad re-elected Head of State with a reported 97 percent of the vote. “These enormous and ubiquitous portraits were a tradition started by Bashar al-Assad’s father, Hafez, who ran Syria from 1970 to 2000”; states the book’s introduction. “The son’s ascendancy was initially marked by a notable decline of the personality cult as well as hope for a more open, democratic society.” 

Righetti’s pictures of pre-election personality propaganda, each accompanied by statements from the President’s official speeches (“I will remain the Syrian people’s benevolent son”) are a poignant lament for the “sad turnaround” of Assad’s leadership and a return to the “coercive traditions of the old Ba’ath party”. Righetti is no stranger to dictatorship, having completed previous project in North Korea and Turkmenistan.

“Such portraits allow a sovereign to be everywhere on his territory,” concludes Brändle: “A portrait makes one see and feel a set of intentions.... background, text and clothes are part of a calculated construction.”

Political iconography is inherently a facade, and after two years of brutal civil war such cheery, paternal warmth rings ever more false against a backdrop of suffering. These “photographic sculptures” are being torn down. 

***

All photographs courtesy and property of Nicolas Righetti/Trolley Books

Words: Charlotte Simmonds 

"Yes to a rosy future" was the government slogan behind al-Assad's 2007 campaign. (Photo: Nicholas Righetti/Trolley Books)
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SRSLY #45: Love, Nina, Internet Histories Week, The Secret in Their Eyes

This week on the pop culture podcast, we chat Nick Hornby’s adaptation of Nina Stibbe’s literary memoir, our histories on the internet, and an Oscar-winning 2009 Argentinian thriller.

This is SRSLY, the pop culture podcast from the New Statesman. Here, you can find links to all the things we talk about in the show as well as a bit more detail about who we are and where else you can find us online.

...or subscribe in iTunes. We’re also on StitcherRSS and SoundCloud – but if you use a podcast app that we’re not appearing in, let us know.

SRSLY is hosted by Caroline Crampton and Anna Leszkiewicz, the NS’s web editor and editorial assistant. We’re on Twitter as @c_crampton and @annaleszkie, where between us we post a heady mixture of Serious Journalism, excellent gifs and regularly ask questions J K Rowling needs to answer.

The Links

Love, Nina

The first episode on iPlayer.

An interview with Nina Stibbe about the book.

Internet Histories Week

The index of all the posts in the series.

Our conversation about MSN Messenger.

The Secret in Their Eyes

The trailer.

For next week

Anna is watching 30 Rock.

If you’d like to talk to us about the podcast or make a suggestion for something we should read or cover, you can email srslypod[at]gmail.com.

You can also find us on Twitter @srslypod, or send us your thoughts on tumblr here. If you like the podcast, we’d love you to leave a review on iTunes - this helps other people come across it.

We love reading out your emails. If you have thoughts you want to share on anything we’ve discussed, or questions you want to ask us, please email us on srslypod[at]gmail.com, or @ us on Twitter @srslypod, or get in touch via tumblr here. We also have Facebook now.

Our theme music is “Guatemala - Panama March” (by Heftone Banjo Orchestra), licensed under Creative Commons. 

See you next week!

PS If you missed #44, check it out here.