Social Sentiment Analysis: Robson, Murray and Janowicz: Brought to you by Wimbledon Insights.

In association with IBM.

With both Laura Robson and Andy Murray playing Centre Court today, it was inevitable that British players would dominate the Wimbledon action on Twitter today. Tracking tweets and analysing their content, IBM’s social sentiment analytics gave Robson an enviable Positive Sentiment score of 92%, with the number of tweets about her boosted by support from three of five members of UK boy band, One Direction. “Robson going in the right direction. Certainly the best female British tennis player I’ve seen. Had the ferocity that Durie, Smith, Wade lacked” tweeted @chelseaboy1971. “I think Laura Robson will be world No.1 one day. She’s got placement, power and a winning mentality.” Agreed @Joe380.

Later, Andy Murray might have been trailing his opponent on the Positive Sentiment front, with a score of 83% to Tommy Robredo’s 87%, but he was beating him in both the tennis and the tweets. At peak towards the end of the second set, Murray was the subject of approximately 180 tweets per minute to Robredo’s 50.

While Murray is trying hard not to get ahead of himself, the same can’t be said of his fans. “I’m not sure anyone in the world is playing as well as Andy Murray right now #no1inwaiting” said @briandick. “If Andy Murray doesn’t win Wimbledon I’m calling it a choke. He is playing a different level of Tennis” tweeted @grantthompson15. Even @piersmorgan was making bold predictions. “I’m telling you… @andy_murray is going to win #Wimbledon this year. Bet your house on it” tweeted the self-proclaimed “#MysticMorgan”.

Beyond the Brits, there was plenty of praise for the Polish world No.22, Jerzy Janowicz, and not quite so much for his opponent, Nicolas Almagro. By the end of three sets Janowicz was the subject of over 400 tweets in ten minutes, with a positive sentiment score of 85% to his opponent’s 68%. “Janowicz is impressive. Almagro has no answers” tweeted @RupertBell. “Janowicz is killing Almagro with his serve” concurred @pauffley. For many, this tweet from @HudAnSonDob says it all: “Wish I was at centre court to witness this match, looks awesome. Janowicz is a star of the future.”

Stuart Andrews

Want to find out more about the Data behind the Championships? Find out more here: wimbledoninsights.com