IBM and Wimbledon: The tech that takes you closer to the tennis. Brought to you by Wimbledon Insights

The relationship between IBM and the Wimbledon Championships is now entering its 24th year, following IBM’s appointment as the official IT supplier and consultant to the All England Lawn Tennis Club. From an initial service providing scores and statistics to the BBC, IBM’s involvement with Wimbledon has grown to cover a range of tracking, analysis and information services that broadcasters, coaches and players use every day, and that now allow the rest of us to get even closer to the action.

In 1994 IBM unveiled Player Report, a set of innovative services that delivered detailed statistics to players and coaches so that they could analyse their own performance, and that of their opponents. In 1999 courtside serve speed displays used radar information to bring instant information on the speed of every serve. In 2000, the Wimbledon Information System made its debut; an intranet-based, on-site resource for players, press and the public. This contains a wealth of information including the detailed point -by-point statistics captured for every match as well as order of play, results, and player biographies, but also historical data going back to 1877 and the first ever Wimbledon match.

By 2007, IBM was providing Match Analysis DVDs to all singles players on the Centre and No 1 Courts at the conclusion of the match, combining point-by-point video with statistical information that enabled players and coaches to view and analyse the game. Then in 2008, IBM introduced SlamTracker, providing live online scoring for matches in action and allowing fans to track their favourite players’ progress through The Championships. In 2011, IBM trialled SecondSight, a system that tracked the speed and direction of players as they moved around the court. Not only could we map the action, point by point, but with the data rendered in 3D, we could view each match event from a range of different angles.

SlamTracker: Predictive Analytics at Play

These days IBM doesn’t just provide technology to watch and score each match, but technology that can help the fan experience even further with rich insights presented in a visually compelling way. Introduced last year, IBM SlamTracker was enhanced with a “Keys to the match” feature. Using over eight years of Grand Slam tennis data and 41 million data points, IBM is able to find the patterns and styles of play for particular head-to-head matches (or between players of similar styles if the players in question have not met before).

In the run-up to a match, the data for one player is compared to that of his or her opponent, along with players of a similar style to determine the ‘keys to the match’: the three targets that player has to hit if they want to enhance their chance of winning. These keys are selected by analysing 45 potential match dynamics – 19 offensive, 9 defensive, 9 endurance and 8 style – to identify the ones that will be vital to each player in this specific match. Meanwhile, once in the match the players’ actual performance is tracked against a set of key performance indicators, creating values for each player’s ‘momentum’ and mapping the key turning points and what caused them.

SlamTracker runs on the same SPSS Predictive Analytics software IBM uses to help some of the world’s largest businesses work and sell more effectively. In YO! Sushi, for example, predictive analytics enable the company to monitor the effectiveness of customer promotions, and restaurant managers identify best-selling dishes and waste less food. It’s also the same software used in education to spot learners at risk of dropping out, or in public services to identify those young people at most risk of unemployment after they leave school.

This year SlamTracker is back, and you can see it in action HERE. What’s more, you’ll be able to get a detailed look at the predictions before the day’s biggest match with a post-match analysis to follow.

IBM: Bringing Wimbledon closer to You

Throughout its long association with Wimbledon, IBM has also used technology to bring the Championship and tennis fans together in new, exciting ways. In 1995 it launched wimbledon.org, a ground-breaking website that transformed the way sport was presented online. In 1996, this was followed up with SlamCam, an enhancement that allowed visitors to tour the ground virtually, 24/7, through robotic cameras. The introduction of the first version of SlamTracker in 2008 gave fans a detailed view of The Championships they’d never had before, while 2009 bought us the first Wimbledon iPhone app, bringing live match data straight to your smartphone.

Last year saw the redesign of wimbledon.com, featuring live match play in a site that highlighted the beauty of Wimbledon to the world. This year sees the first Wimbledon iPad app. Developed by IBM and launched by the All England Lawn Tennis Club, it features 360-degree and birds-eye ‘fly-in’ video content in a stunning interface, plus other unique content such as time-lapse photography from the Centre Court roof .

Yet bringing the tennis close to the public is a two-way thing. Last year IBM started analysing social sentiment through tweets, charting which players were being mentioned, and which were getting the most positive feedback. IBM’s Content Analytics software uses an index of tweets to look for terms specific to tennis, the players and The Championships to identify trends, and sort tweets by the frequency of adjectives being used. The software then scores each tweet with a value ranging from minus five to plus five, creating a ‘sentiment score’.

Last year IBM harvested tweets from 20th June to 11th July, and analysed over 1.3 million messages from the day of the final alone. That day saw 490,000 tweets mention Andy Murray, with 42 percent favourable. Roger Federer saw 487,000, with 29 percent of those scoring positive. This year, IBM will be tracking Social Sentiment every day of The Championships.

Stuart Andrews

Want to find out more about the Data behind the Championships? Find out more here: wimbledoninsights.com

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Scottish Labour's defeat to the Tories confirms a political transformation

The defining divide is no longer between left and right but between unionist and nationalist.

It was Scotland where Labour's recovery was supposed to begin. Jeremy Corbyn's allies predicted that his brand of left-wing, anti-austerity politics would dent the SNP's hegemony. After becoming leader, Corbyn pledged that winning north of the border would be one of his greatest priorities. 

But in the first major elections of his leadership, it has proved to be Labour's greatest failure. A result that was long thought unthinkable has come to pass: the Conservatives have finished second (winning 31 seats). For the first time since the 1910 election, Labour has finished third (winning 24). Scottish Labour leader Kezia Dugdale stood on a left-wing platform, outflanking the SNP on tax (pledging to raise the top rate to 50p and increase the basic rate by 1p), promising to spend more on public services and opposing the renewal of Trident. But rather than advancing, the party merely retreated.

Its fate confirms how Scottish politics has been realigned. The defining divide is no longer between left and right but between unionist and nationalist. With the SNP as the only major pro-independence party, the Tories, led by the pugnacious Ruth Davidson, framed themselves as the pro-UK alternative - and prospered. In contrast, Dugdale refused to rule out supporting a second referendum and suggested that MPs and MSPs would be free to campaign for secession. The result was that Scottish Labour was left looking dangerously irrelevant. "Identity politics. Labour doesn't get it," a shadow minister told me. Its socialist pitch counted for little in a country that remains ideologically closer to England than thought. The SNP has lost its majority (denying it a mandate for a second referendum) - an outcome that the electoral system was always designed to make impossible. But its rule remains unthreatened. 

Corbyn's critics will seek to pin the baleful result on him. "We turned left and followed Jeremy's politics in Scotland, which far from solving our problems, pushed us into third," a senior opponent told me. But others will contend that a still more left-wing leader, such as Neil Findlay, is needed. Dugdale is personally supportive of Trident and was critical of Corbyn before his election. Should she be displaced, the party will be forced to elect its sixth leader in less than five years. But no one is so short-sighted as to believe that one person can revive the party's fortunes. Some Corbyn critics believe that a UK-wide recovery is a precondition of recovery north of the border. At this juncture, they say, SNP defectors would look anew at the party as they contemplate the role that Scottish MPs could play in a Westminster government. But under Corbyn, having become the first opposition to lose local election seats since 1985, it is yet further from power. 

In Scotland, the question now haunting Labour is not merely how it recovers - but whether it ever can. 

George Eaton is political editor of the New Statesman.