New Statesman magazine circulation rises

Latest ABC figures show circulation of nearly 25,000.

The latest Audit Bureau of Circulation figures, released today, show that the circulation of the print edition of the  New Statesman rose by more than 1,000 in 2012 to 24,910. The ABC figures do not include the Kindle or digital editions, which have an additional 2,000 subscribers. 

New Statesman will be 100 years old on 12 April. It was founded by Beatrice and Sidney Webb, with £5,000 of donations from friends, including £1,000 from George Bernard Shaw. Beatrice Webb was pessimistic about the prospects of her weekly review of politics and the arts. “If I were forced to wager, I should not back our success,” she wrote in a diary entry. 


One hundred years later, because of the success of its website ( has just announced record traffic growth, with more than 1.15 million unique monthly users) and its availability on digital formats such as Kindle, the New Statesman is reaching more readers than ever. Even the circulation of the paper magazine is rising again, without marketing, at a time when so many print titles are struggling. The business of the business is improving and, after a successful 2012, the New Statesman is now broadly breaking even.

The circulation of the New Statesman has been broadly stable, with the odd fluctuation up or down, since the early 1990s - over a period when printed publications generally have seen a dramatic decline. As it approaches its centenary, with the website so buoyant, the magazine as strong as it has been for many years and winning awards, and a new app in the pipeline, the New Statesman is set fair. 

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Pro-Trump site “reveals” Hillary Clinton’s “hitman and secret sex fixer” to be… Ed Miliband

Unsubstantiated cobblers? Why not spice it up with a picture of the former leader of the Labour party awkwardly standing?

The weekly pro-Trump supermarket tabloid, The National Enquirer, ran an unsubstantiated story recently allegedly quoting a former Hillary Clinton bag carrier. The source, described as a “hitman” and “fixer”, provided a WORLD EXCLUSIVE!!!! about all the things that Clinton supposedly made him do – involving (hold your horses, America!) sex and money.

The story was picked up by a pro-Trump site called American News, and other murky corners of the internet’s alt-right, and illustrated with an even more bollocks (if that’s possible) photo. It’s a picture of Bill Clinton shaking Nick Clegg’s hand – with Ed Miliband lurking nearby, giving them the side-eye.

Looks familiar, right?

But never mind that this photo was taken three years ago at Nelson Mandela’s memorial service. Never mind that it accuses the former leader of the UK Labour party of being in the pocket of the Clintons. Never mind that even the circle highlighting him was copied from the Mail. Never mind that Ed Miliband, face furrowed in suspicion, hand damply resting on his front, resembling an awkward and aggrieved butler, would be the last person to have the wherewithal to arrange discreet sordid liaisons anyway. It’s a picture on the internet, folks!

Let’s take our country out of the hands of these failed innocuous Bridish politicians and make America great again!

I'm a mole, innit.